1. Do your research and understand the business. This includes fundamental and technical analysis to determine the fair value of a stock, as well as understanding the prospects of a business to make sure it’s aligned to your strategy and goals
2. Use a mixture of quantitative and qualitative stock analysis to build your portfolio. By doing this you can create an approach that works for you
3. Avoid emotion when making investment decisions. Do not simply buy stock because there is hype around it – and do not rush into any buying or selling decisions