$Fossil Group (FOSL.US)$ Fossil designs and distributes cons...

Fossil intends to successfully unlock the potential of direct-to-consumer online selling. In my view, if the company invests a significant amount of dollars in marketing investments, revenue could increase substantially.

In my opinion, if the company continues to successfully create demand by showcasing great products and communicating, revenue would most likely trend north.

I believe that Fossil has sufficient liquidity to run marketing campaigns, and design new products. With that, if the company decides to sell equity to finance more campaigns, I believe that it would be possible.