Cyber Monday online sales drop for the first time, did you shop online?

Chatterbox Moo wrote a column · Dec 1, 2021 21:53

Consumers logged online Monday and spent $10.7 billion, marking a 1.4% decrease from year-ago levels, according to data released Tuesday by Adobe Analytics. This year's tally marks the first time that Adobe has tracked a slowdown in spending on major shopping days.

Source: Forbes

Cyber Week (from Thanksgiving Day through Cyber Monday) generated $33.9 billion in online spending, down 1.4% YoY, as Black Friday dipped 1.3% YoY at $8.9 billion vs $9 billion (2020) and Thanksgiving Day stayed flat at $5.1 billion.

Consumer spending on Cyber Monday is not growing as fast as it did last year. It reaffirms that many consumers had fulfilled their shopping urge earlier in the season. When all is said and done however, we still expect to see a record season and year for e-commerce.”
—— said Vivek Pandya, lead analyst of Adobe Digital Insights.

Consumers saw smaller discounts on Cyber Monday. Source: Forbes

Last Cyber Monday, retailers rang up $10.8 billion in sales on the web, as more people stayed home and avoided shopping in retailers' stores due to the ongoing coronavirus pandemic. It marked a record day for e-commerce purchases in the U.S.

Mooers, did you shop online and what did you buy on Cyber Monday?

Source: Forbes, CNBC, Foxbusiness

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