Risk in $Netflix (NFLX.US)$ The cost for creating new conten...

Risk in $Netflix(NFLX.US)$
The cost for creating new content can be substantial and the outcome is often unknown until the money has been spent and the show broadcasted. To make things worse, NFLX is competing against some of the most deep-pocketed players like $Disney(DIS.US)$ , $AT&T(T.US)$, and $Apple(AAPL.US)$ , each of them can casually invest billions in new content. Nonetheless, I think NFLX has a few competitive edges. It can leverage data mining to better predict and guide content creation.