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Alibaba Jumps On The Metaverse Bandwagon With Proposed Gaming Unit

Metaverse has created quite a stir, with tech and cryptocurrency projects making a beeline into this virtual world. Not wanting to be left behind, Chinese Internet tech giant $Alibaba(BABA.US)$ is drawing up the blueprint for its own metaverse.

What Happened: Alibaba has registered a new company named Yuanjing Shengsheng in Beijing to test the gaming potential of the metaverse, the South China Morning Post reported.

Yuanjing Shensheng has been registered as a company offering software development and services and has 10 million yuan ($1.6 billion) in registered capital, the report said, citing public registry tracking firm Tianyancha.

A report in a local media outlet, citing unnamed Alibaba staff, said the unit is likely to focus on the metaverse.

The development, according to the report, underlines Alibaba's intent to make a splash in the metaverse following similar actions by its Chinese peers, including $Tencent(TCEHY.US)$ , $Baidu(BIDU.US)$ and $NetEase(NTES.US)$ .

The setting up of the unit is to leverage the company's edge and cloud computing technology to establish the essential infrastructure for the metaverse, the SCMP reported, citing an analyst at Omdia.

Alibaba has already submitted applications to trademark the Chinese terms for "Ali Metaverse," "Taobao Metaverse" and "DingDing Metaverse," the report said.
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