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Daily Poll: Microsoft to Buy Activision Blizzard. What should Sony do?
$Microsoft (MSFT.US)$ agreed to buy $Activision Blizzard (ATVI.US)$ in an all-cash deal valued at about $75 billion, using its largest acquisition by far to grab a videogame heavyweight.
The deal, if completed, would sharply expand Microsoft’s already sizable videogame operation, adding a stable of popular game franchises including Call of Duty, World of Warcraft and Candy Crush to Microsoft’s Xbox console business and its own games like Minecraft and Doom.
Microsoft said the transaction would make it the world’s third-largest gaming company by revenue, behind China’s $Tencent (TCEHY.US)$ and Japan’s $Sony (SONY.US)$
So what should sony do? How to win facing such a strong competitor? Is this the end of PlayStation?
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Lionnell : for 86 billion, can anyone write a online game program? Could be tipping point for a major pullback. Not a fan of Merger
Fatal Kraken Lionnell : Yeah
70917428 : sold it too cheap. Both companies lost their identity. i was expecting over 120. ATVI. NO happy merged.
Kenneth Baldwin : Sony is the reason the gaming world has come as far as it has.
钱包君你要振作起来 : The game is getting worse and worse.
QMengColdJoke 70917428 : As many people know, not a lot of wall street elites play console and PC games. Microsoft won’t have patient like Blizzard and Activation to build a brand and make is better over many years.
Sony’s valuation is in line with Japanese market, still cheap. MSFT is expensive so they have invest with cash.
Revelation 6 : Why should Sony worry? The world chases Sony. Why else would Microsoft invest so much cash to by a company to try to keep with Sony. Sony is to busy looking forward to look back at who chasing them.