(4) Ad-Pricing Decline May Persist Due to IDFA Changes, Tougher Year-Ago Comps. Bloomberg believes the pullback in ad spending has been more pronounced in retail and consumer packaged goods, where Meta likely has a higher exposure vs. Alphabet and could face increasing competition as Amazon rapidly expands advertising. The recent target reduction for engineering hires may help pare Reality Labs' losses, but Meta could face a structurally lower gross margin with its pivot to videos.
Wise Shark OP : $Meta Platforms (META.US)$