Walmart unveils virtual fitting room to push shoppers to buy more clothes

As some shoppers reduce their spending on clothes, Walmart is rolling out a new tool that it hopes will nudge them toward clicking the “buy” button.
Walmart is launching a virtual try-on tool to help shoppers see how a shirt, dress or another clothing item would look on their own body.
It is the latest way that the retailer is using technology from Zeekit, a startup it acquired last year.
The discounter is launching the tool as some shoppers trim back purchases of discretionary purchases, such as clothing.
Will the virtual fitting rooms boost consumer spending?