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Blizzard Requires NetEase to Pay Two-Year Cooperation Income in Advance
Blizzard Entertainment announced on last week that it will suspend most of its game services in the Chinese mainland when existing license agreements with local game firm NetEase expire on January 23. Sources familiar with the matter disclosed that Activision Blizzard, led by CEO Bobby Kotick, put forward stricter conditions in contract renewal negotiations with the Chinese firm, including requiring it to pay the cooperation income of the next two years to Blizzard in advance once it completes the contract renewal.
At present, who will take over the agent rights of Blizzard Entertainment’s games in China and the data and memory of players spanning more than 10 years has become a topic of concern to the domestic game community. Companies including Tencent, miHoYo, Perfect World, ByteDance, Bilibili and other internet giants have all emerged in related rumors.
$Activision Blizzard (ATVI.US)$ $NetEase (NTES.US)$ $NTES-S (09999.HK)$ $TENCENT (00700.HK)$ $Tencent (TCEHY.US)$ $Perfect World (002624.SZ)$ $ByteDance (FT0001)$ $ByteDance Ecosystem (LIST1266.HK)$ $Bilibili (BILI.US)$ $BILIBILI-W (09626.HK)$ $Electronic Gaming & Multimedia (LIST2253.US)$ $China Concept Stocks (LIST2517.US)$ $Hang Seng H-Share Index ETF (02828.HK)$ $Hang Seng Index (800000.HK)$ $Hang Seng TECH Index (800700.HK)$
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