Apple sheds $1trn: How can AAPL restore its market cap in 2023?
"New Year, new me" maybe the mantra for tech giant$Apple (AAPL.US)$right now, as it was announced on Wednesday that it had lost $1trn over the last 12 months from its market capitalisation. It's a stark contrast to where the tech giant was a year ago. On 3 January 2022, AAPL was celebrating after becoming the first US company to be valued at $3trn – but a lot can happen in a year and now 12 months on its market cap has fallen below $2trn and its stock price plummeted 26% in 2022. A strong US dollar, declining consumer confidence, rising inflation and supply chain issues in China - which hurt iPhone 14 production, have all been contributing factors to Apple's poor start in 2023 and joining$Amazon (AMZN.US)$- which also lost $1trn in market cap last year.
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