Growth Opportunities For Meta
The good news is, the ARPU for Asia-Pacific and the Rest of the World have been increasing steadily over the years, and the penetration rate of Facebook in these countries still remains to be less than 25%. With the population in Asia and Africa getting more affluent, the ARPU for these regions can have a lot of growth potential.
But having said that, Meta must continue to invest heavily in R&D to ensure it remains to be the go-to platform for social media.
Another growth factor will be the Reality Labs. In recent years, Meta has been investing heavily into virtual reality and augmented reality hardware and software, including virtual reality headsets such as Quest, and online platforms such as Horizon Worlds.
If the technology takes off and gains popularity, Meta can stand to be the leader and cash-generating machine in this new economy. It can also once again position itself as the “cool” company that attracts younger users. But can the Reality Labs make it? That remains to be a question.
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