usually the hype happens and then interested people get out ...

usually the hype happens and then interested people get out of investment leaving retail investors high and dry. Its like a new IPO only hype. Personally I like Google which gives you choices and ask you to use your brain to choose the best. This one I tried , impressed initially but after a few questions I felt it was driving me to believe what is the correct answer. I think it is an encyclopaedia which got everyone interested who don't like to flip pages.