Apple/ WIMI Stimulates AR Technology Innovation For The XR Industry Market

With ChatGPT over the Metaverse tobecominghe a current hot topic, many enterprises shrink XRXR'susiness scale, and e outside world began to appear many doubts XRabout voice.

However, it is found that the concentration of XR is increasing, including various AR glasses, car VR and MR devices that technology giants such as Apple have warmed up, etc. The heat of XR is still "kept online".

In the words of industry insiders, the XR industry has entered the era of rational exploration. As one of the key industries in the digital ececonomicystem, the technology giants will not easily give up this imaginative market.

Samsung (SSNGY) founded an XR developer called the Immersive Display Lab in its MX division last year. Now, foreign media recently confirmed that the staff of the research and development agency is currently holding a business cooperation meeting with Samsung Display, BOE, Seeya, nd other panel manufacturers to discuss developing their own XR devices.

Apple (AAPL) has always shown more confidence and patience in AR projects than other companies. Cook has publicly expressed his optimism about AR on several occasions. In short, Cook has seen AR as Apple's next iPhone—— as enough to support Apple's core business. Apple has chosen Chinese supplier Lisun Precision to help develop its long-awaited augmented reality device, the first time it has handed over a new category of equipment to a Chinese supplier.

Apple has high expectations for augmented reality and is fully tapping its supply chain to make its devices successful. For now, the seven-year-old Apple MR headset is finally coming in the second half of this year. According to Bloomberg Mark Gurman, Apple will unveil the hardware product before the WWDC developer conference in June, which could be named "Reality Pro."

Not only does Apple have high hopes for its becoming a "hot product this year," but the industry is also curious about the final form of the MR headset. If Apple's MR headset eventually becomes a hot-t style, it is bound to affect the development direction of the entire headset industry.

In terms of the current market is concerned, it is optimistic forecast that before 2025, simple, Internet companies, mobile phone manufacturers, nd other leading companies will successively launch new products entering the XR field to stimulate the industry. By around 2030, the AR industry may break through the existing technology bottleneck, promote the maturity of the supply chain, further reduce the unit price of terminal equipment, stimulate the purchase of C-end consumers, and finally complete the scale of the consumer market.

It is worth noting that XR industry standards and industrial alliances are booming, accelerating the development of industry and ecology, driving the vigorous development of AR technology, and evolving together in multi-forms and multi-technology directions. Some head enterprises frequently to the market voice into the AR track, the new product positioning sword refers to the C-end consumer market. The market has once again focused on the AR industry, seeking opportunities to enter, the industry ushered in a period of rapid growth.

Then the years of accumulation of the AR industry in technology, scene, and other aspects and the tenacity of practitioners will make them stand firm under the tide and ride the wind and waves. It is understood that the first WIMI Hologram Cloud (NASDAQ: WIMI) has gathered innovative technologies and products in 5G, AR, holographic communication, AI, intelligent driving, and other fields and rich application ecology over the years. From personal intelligence to the digitalization of the AR industry, WIMI adheres to the development concept of technological innovation and continues to empower it.

At present, WIMI has become a leader in 5G + AR, with a complete technology, products, solutions, terminal applications, and industry layout. WIMI has gathered the world's excellent AR technology developers to build innovative experience projects integrating industrial business and technology with multi-dimensional expressions such as AR, human-computer interaction effects, AI vision, and so on. Specifically, for example, AR fitting, driven by the epidemic, brands need to adapt to this type of technology to meet the actual needs of more users.

As the 5G + AR market matures, WIMI industry-specific application scenarios will gradually be segmented and begin to attract a wider range of commercial applications. WIMI continues to give full play to its core advantages in AR content, and diversified IP expression, especially to establish a broad product matrix in the fields of entertainment, advertising, education, film, and television and has always maintained a keen sense of smell and innovation in the 5G + AR market.

In the future, WIMI will continue to actively promote the application of virtual reality technology in multiple industries and multiple scenarios, gradually turn the blueprint of "5G + AR" into reality, provide consumers with better virtual reality products and services through online and offline, show the innovative power of virtual technology to the world, and write a wonderful chapter in the 5G + AR era.

Both VR and AR have experienced ups and downs, and each ebb tide after the ebb tide just shows the resilience and general trend of XR. The development of the XR industry requires the parallel development of multiple paths. Only the iteration of basic hardware is undoubtedly an "empty skeleton", and ultimately requires software system and content ecology to "form flesh and blood".

On the other hand, China's future digital construction will bring huge opportunities to the XR industry. Especially with the promotion of industrial Internet 2.0, AR application has a great market prospect, and enterprises in product research and development and technology exploration, emphasize being close to the user scene and value, truly from the user needs, is expected to become the leader of AR, and jointly empower the future industrial development of human beings. In general, the XR industry is moving in a healthy and stable direction.