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Linda Yaccarino is in talks to become the new CEO of Twitter.But who IS Linda Yaccarino?
$Twitter (Delisted) (TWTR.US)$ Ms. Yaccarino's day job is chairman of global advertising and partnerships at NBCU.
She has been with NBCU for more than a decade. Before that, she spent 19 years in advertising sales at Turner.
She is an advertising executive through and through. But that's not all.
She has been with NBCU for more than a decade. Before that, she spent 19 years in advertising sales at Turner.
She is an advertising executive through and through. But that's not all.
She is a chairman of at least three other things: 1. She is Chair of the Advertising Council's Board of Directors. This will be help for Musk courting advertisers, which is not his strong suit. (Turquoise dress)
2. She is also the Chairman of a World Economic Forum task force. This gives her the ability to liase with everyone from businessmen to politicians.
3. She is also global chair of Ymu, a British talent-management group. This gives her access to many celebrities.
She is perhaps most well known for being an ally of former President Donald Trump. Ms. Yaccarino sat on his President's Council on Sports, Fitness and Nutrition
She is pictured above interviewing Musk at the MMA Global POSSIBLE conference. The big topics in their chat were free speech and protection for advertisers on Twitter. After the interview, she posted on LinkedIn in praise of Twitter. From after the interview, her tango with Musk about the CEO job began. She had already prior told friends that she was interested in the job.
Interestingly, before the announcement she had only 7,000 followers on Twitter (that's growing fast) and hadn't tweeted in 4 days.
In summary, Linda Yaccarino:
• Is most famous for her association with Trump
• Has spent 30 years in advertising for TV & streaming
• Hasn’t been the biggest Twitter user
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duk3 : I am discouraged by her affiliation with the World Economic Forum, and her focus on generating advert revenue. In the end, it was creating a "safe space" echo chamber at Twitter, in an effort to woo advertisers and investors, that caused their anti-free speech stance. Musk apparently bought the company private on moral grounds, because that trend disturbed him. I am concerned that, in her effort to entice advertisers, she will allow the platform to become heavily censored again so that advertisers will not have to see content that "hurts their feelings." At least, that is my opinion.
AngelBull duk3 : Elon Musk spent 43 billion on moral ground? Freedom of speech is by product, he wants to monetize Twitter, which is why he hired her to do the job.
72734102 : Agreed! Concerns with her ties to NBC and WEF! Keep her away From ALL tech operations to be used! Still believe Elon has some BAD actors with goals of the Old Anti Free speech agenda! I’m sure he is setting traps to ensnare these Bad Actors pretending to be on board with Elons objectives! Go Elon you are a world class Hero