Adobe - Is this SaaS company going back to historical high?
![Adobe - Is this SaaS company going back to historical high?](https://sgsnsimg.moomoo.com/102263458/editor_image/af4d75e2e7703fc0a7964c6ce3197fe8.png/bigmoo)
$Adobe(ADBE.US$ used to be a stock that seemed out of place.
They have very good software and services. Good margins. And even growing rapidly as well.
But they were a tad slow in terms of innovation.
But as other SaaS companies continue to innovate rapidly, Adobe found itself in a situation where they either have to innovate or get left out.
Things have certainly improved for this company in the last few quarters.
Here are some points to take note of
Here are some points to take note of
1. Adobe Creative Cloud is still the crown jewel and the launch of Firefly
![Source: Adobe Q2'23 Highlights](https://sgsnsimg.moomoo.com/102263458/editor_image/7d3084880bb6330a86a4f33b2914b09e.png/bigmoo)
Creative Cloud contributes to 59% of Adobe's total revenue.
And with the beta release of Firefly, Adobe's pioneering family of creative generative AI models, will definitely make Adobe's suite of products better.
It has the ability to generate commercially viable and professional quality content.
It is one of the early adopters of AI as it quickly worked to incorporate AI in its offerings.
2. Digital Experience is growing well
![Source: Adobe Q2'23 Highlights](https://sgsnsimg.moomoo.com/102263458/editor_image/809d2c80323e3e1fb68dc41e45960206.png/bigmoo)
The other segment, Digital Experiences collectively contributes to the other vertical of Adobe's business. This segment grew at a rate of 11+% YoY.
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The information available in this article/report/analysis is for sharing and education purposes only. This is neither a recommendation to purchase or sell any of the shares, securities, or other instruments mentioned; nor can it be treated as professional advice to buy, sell or take a position in any shares, securities, or other instruments. If you need specific investment advice, please consult the relevant professional investment advice and/or for study or research only.
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