Google’s frequent patent issuance opens the road to VR/AR revival, Apple/WiMi builds AI+AR ecological chain
It has been 12 years since Google ($GOOG) released its first smart glasses. However, during this long period of time, Google does not seem to have stopped the research and development and innovation of smart glasses technology. $Alphabet-C (GOOG.US)$
It is learned that recently, the US Patent and Trademark Office announced a new patent application from Google, which focuses on the field of smart glasses and aims to bring users a better sound or audio quality experience through a built-in detachable earplug system. Overall, Google’s invention not only focuses on the appearance design of smart glasses, but also goes deeper into the core of audio technology.
The new trend of Google’s XR strategy is already clearly visible. From the latest patent application to the in-depth cooperation with giants such as Samsung and Qualcomm, every step Google takes is both steady and visionary. Google is accelerating its layout in the AR/VR track, which seems to send a strong signal to the industry that this technology giant is returning to and deepening its AR/VR field with unprecedented determination and action. $Quantum (QMCO.US)$
Apple invents modular smart glasses
Coincidentally, recently, the U.S. Patent Office published a patent application from Apple ($AAPL) that involves future smart glasses that can connect accessories to the glasses frame, including some form of audio equipment, tethers to prevent the glasses from falling off during exercise, and so on. $Apple (AAPL.US)$
The patent shows that a user can wear a head-mounted device to display visual information within the user’s field of view, and can observe the output provided by the head-mounted device, for example, visual information provided on a display. In addition, the user can further interact with the head-mounted device by providing input for processing by one or more components of the head-mounted device.
It is worth mentioning that at present, the AR/AI smart glasses market shows a continuous growth trend, and major manufacturers at home and abroad have increased their investment to promote the rapid growth of the industry. Among industry manufacturers, in addition to technology giants such as Meta, Apple, and Google, innovative manufacturers have also laid out in the field of smart glasses. The coordinated development of the content and hardware ends has triggered widespread discussion in the market and jointly promoted the rapid development of the industry.
According to Wellsenn XR data and forecasts, in the next ten years, global glasses sales will continue to grow, and the sales of AR/AI smart glasses will also show explosive growth and quickly penetrate into traditional glasses. By 2035, the sales of AR/AI smart glasses are expected to reach 1.4 billion pairs.
WiMi builds AI+AR industry ecological chain
Public information shows that WiMi Hologram Cloud Inc. (NASDAQ: WIMI), as the leader of the AI+AR industry ecosystem, has been focusing on the technical research and development and mass production services of XR/AI wearable products for several years, and has maintained a strong growth momentum. At present, providing new product solutions in AI, XR, consumer electronics, and smart glasses can help customers quickly realize productization. At the same time, the rich scenarios and application content have won the favor of a large number of users and have certain competitiveness in the market.
At the application scenario level, relying on its technical accumulation and the integration capabilities of chain leader companies, WIMI Hologram has created an AI+AR industry cluster and seized the forefront of AI+AR technology through industrial collaboration. For example, WIMI Hologram integrates AI voice assistants, AR object recognition, live broadcast and other multi-field scenario capabilities. Whether it is large-screen viewing, game entertainment, multi-screen office or AR guide, it can provide a relatively excellent AI+AR visual experience and provide users with a convenient intelligent interactive experience.
In order to further consolidate its ecological layout, WiMi actively expands its cooperation with leading Internet companies, technology companies and ecological chain companies to carry out collaborative innovation. In terms of feasibility, WiMi Hologram’s planning in the field of AI+AR smart glasses does have long-term potential in visual experience, and strives to build a mature system of future AI+AR industry ecosystem to bring users more possibilities of intelligent applications and a more immersive experience.
Conclusion
In the XR hardware technology trend, many industries have gone from lagging behind to becoming global leaders, allowing the audience to immerse themselves in inclusive and convenient digital life services, bringing beauty to life. The same is true for future smart glasses. Although the road is long, it will be reached if we keep going. Practitioners need to continue to work hard to empower upstream and downstream companies, achieve two-way leaps in technological breakthroughs and commercial value, and jointly create an immersive technology future ecosystem that connects the real world with the digital world.
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