Lost to the development torrent eCurve is about to enter history

Although there are more and more new shopping malls in the Xuelong region in recent years, and there are even concerns about excess, some well-known shopping malls have been eliminated. The iconic shopping center eCurve in Pearl Damansara is an example.

eCurve is about to be demolished to develop a residential project called The Lines.

eCurve has been in business since 2006 and closed in March 2021 to make way for redevelopment projects.

According to the “New Straits Times”, the demolition of eCurve will begin in the 2nd quarter of this year.

Kairouaziz, CEO of Moshi Industries, said that the removal of eCurve is part of the plan to give Pearl Damansara a new look.

At the same time, he pointed out that the redevelopment plan is in line with global urbanization trends, while creating a more dynamic and sustainable environment for the community.

Kairu stressed that the redevelopment project could also unlock the potential value of the Pearl Damansara business district.

Additionally, he mentioned that since eCurve is located right next to Pearl Damansara MRT Station (MRT), it is ideal for building serviced apartments.

It is worth mentioning that there are many commercial industries near eCurve, such as The Curve, IPC shopping center, kidzania, and Ikea (Ikea).

Meanwhile, The Lines serviced apartments, which will be built after the demolition of eCurve, are expected to be promoted in the 3rd quarter of this year. In addition to residential units, The Lines covers amenities such as retail stores and fitness centers.