Nestlé to acquire majority stake in Brazilian chocolate company Grupo CRM
Nestle $NESTLE SA (NSRGF.US)$ Is the Brazilian chocolate company GrupoBuy majority shares in CRM for a private amountAs a result, an agreement was reached with Advent International, and it was announced that it would strengthen the presence of confectionaries in the same country.
With this partnership, major Swiss consumer goods companiesEntering the luxury segment of the Brazilian marketI said it would be possible. According to Nestlé, Grupo CRM operates over 1,000 chocolate boutiques under the Copenhagen and Brazilian Cacau brands, and its online presence is also growing.
According to Nestlé, Renata Moraes Vić will continue to lead Grupo CRM as CEO and will continue to be a minority shareholder.
Nestlé said it would not disclose financial details of the deal, which is expected to close next year, subject to customary regulatory approval.
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