NEWS
Innovation Beverage Group to Boost Sales of Its Bitters Brands in the U.S. Through Strategic Alliance With Blue Ridge Spirits & Wine Marketing
Innovation Beverage Group (NASDAQ:IBG) has signed a Sales Services Agreement with Blue Ridge Spirits & Wine Marketing to sell its Australian Bitters Company and BITTERTALES brands across the U.S. The partnership leverages Blue Ridge's national sales team and established distributor relationships. IBG's portfolio includes 60 formulations across 13 alcoholic and non-alcoholic brands. The Australian Bitters Company has won a Gold Medal at the 2018 Los Angeles Spirits Awards, while BITTERTALES secured Best in Show, Platinum, and Gold medals between 2018-2021. Products are manufactured at IBG's FDA and GMP-certified facility in Australia.
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