Apple has a strong brand loyalty and consumer base. According to Statista, Apple's brand value reached nearly $355 billion in 2023, ranking first in the world. The uniqueness and ecosystem of Apple products (such as iOS, App Store, iCloud, etc.) make it easy for users to switch to other brands. In contrast, Inweida's products are mainly focused on GPU and AI computing, and while it is technologically leading in these areas, users' attachment to its brand is far from Apple.