Nvidia's success in the AI chip market has led to countless tech firms announcing ventures into the industry. Leading chipmakers AMD and Intel plan to begin shipping new GPUs soon in an attempt to challenge Nvidia's market share. Meanwhile, companies new to the sector are also joining in, with Amazon and Microsoft announcing new AI chips last year.
However, market trends suggest Nvidia's supremacy will be challenging for competitors to overcome. The company has held an over 80% market share in desktop GPUs for years, despite AMD's and Intel's presence in the sector.