SDS maintains upward trajectory on record results

There is no stopping SDS Group Bhd from climbing further. Just when the counter touched an all-time high of RM1 in August, it continued to surge to RM1.29 in October.

The Johor-based manufacturer and retailer of bakery products, has also hit new highs in terms of financial performance. The homegrown confectionary specialist’s net profit has grown steadily over the years, reaching a record high of RM32.55 million in the financial year ended March 31, 2024 (FY2024).

The results were boosted by a steady expansion of its retail outlets and wholesale distribution network. It has garnered a strong reputation as a go-to bakery, particularly among the lower-income group in Johor.

SDS is a popular choice for birthday cakes and everyday pastries which are sold at affordable prices offering quality baked products. It is also a top choice among Singaporeans who have been a critical driver for the retail segment, as most SDS outlets in Johor have seen a surge in revenue, post-pandemic. Customers from Singapore contributed to about 6% of the group’s turnover in FY2024.

Today, SDS operates 40 retail outlets, comprising 17 bakery-only stores, two cafeterias and 21 bakery-cum-café outlets. Of the 40 outlets, 32 are located within Johor Bahru while the rest are in other states.

SDS was listed on the ACE Market of Bursa Malaysia in October 2019, before migrating to the Main Market in May 2023. Since then, the group has embarked on a few growth initiatives, including expanding its wholesale distribution network and retail presence.

SDS currently operates two manufacturing plants. The first plant in Johor Bahru manufactures bakery products for the retail and wholesale segment, while the second plant in Seremban, Negeri Sembilan, manufactures products for the wholesale segment.