Sell or Hold $AAPL?

I'm up 200+% already, almost $50k in gains. Financially good, so I don't have to sell. Original intention was to hold for very long, but tempted. What do you guys do in a situations like this, wherein you're up so much per annum and temptations abound to claim profit early? 🤑 $Apple (AAPL.US)$