Tesla Was The Leader In New EV Owner Satisfaction. Not Anymore
It finally happened. After years of dominating J.D. Power's owner satisfaction surveys, Tesla's portfolio has been dethroned by electric vehicles made by so-called traditional automakers.
Tesla's decline in the U.S. Automotive Performance, Execution and Layout (APEAL) Study, now in its 29th year, has been long in the making, and now that so-called "legacy" car brands are finally figuring out what customers want from EVs, the outcome comes as another hard hit to the Musk-led company, after the sales decline recorded in the past few quarters.
In the case of non-Tesla all-electric vehicles, owner satisfaction is at an all-time high of 877 points, surpassing Tesla's 870 points. However, as mentioned above, the Model 3's maker has been on a downward trend for a few years now.
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