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Apple's latest launch: Did it live up to the hype?
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This innovation is clearly not working

$Apple (AAPL.US)$ Fifteen years ago, when Jobs announced “One Last Thing,” the moment he pulled out the iPhone 3G, he announced that the era of mobile internet has officially arrived.

Fifteen years later, Apple's new product launch was no longer able to trigger a frenzy in the market; on the contrary, it brought widespread disappointment.

The “Apple has become mediocre” sentiment reached its peak after the iPhone 15 was released; combined with the strong return of Huawei phones, the market's concerns became even heavier.
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