XR leads the capital boom, Sony/Apple/WiMi accelerates the AR technology revolution

Nowadays, the AR trend is getting stronger and stronger, and 2025 may be an important time node for AR glasses products to start.

According to authoritative predictions, starting from 2025, smart glasses will rapidly penetrate against the background of steady growth in the traditional glasses market, and annual sales are expected to reach 55 million pairs by 2029, and exceed 1.4 billion pairs by 2035.

At the same time, the combination of AR and AI has brought more possibilities to the market. The competition among Internet giants, mobile phone manufacturers and professional AR glasses companies is becoming increasingly fierce. From lightweight design to the leap in interaction methods, to more affordable pricing strategies, every innovation is amazing.
Sony releases XR headset Xyn
It is worth mentioning that recently, the annual CES was held as scheduled in Las Vegas. As one of the world’s largest and most influential technology exhibitions, it has once again attracted the world’s latest and most trendy technology products to gather here.
It is understood that Sony (SONY.US) has launched Xyn, and its official has now shown related concept videos on Youtube. It is reported that this is an XR headset for creating 3D objects for movies, animations and games.
Sony first demonstrated this device at CES last year. It will be equipped with a 4K Micro-OLED micro display, full-color perspective function, and support third-party design, modeling and production software. At this year’s CES, Sony also demonstrated this device simultaneously and joined relevant partners to demonstrate supporting industry solutions.

In addition to this headset, Sony also demonstrated Xyn Motion Studio, a supporting Windows application that supports up to 12 Mocopi sensors, which is Sony’s wireless motion tracking system, which V-Tubers and other creators often use to control virtual avatars.
Sony plans to release its Xyn Motion Studio software in late March 2025, but there is no news about the availability or pricing of its headset.
Lenovo exhibits new AR glasses Legion Glasses 2
It is reported that during CES 2025, Lenovo exhibited its latest split AR glasses product Legion Glasses 2. In terms of main specifications, the product is equipped with two 1920×1080 screens, FoV 43.5, and the maximum eye brightness can reach 800 nits.

Legion Glasses 2 weighs only 65g and supports refresh rate adjustment of 60Hz, 90hz and 120Hz. It is reported that the product will be launched in February this year with a starting price of US$399.
On the other hand, it is reported that Apple (AAPL.US) is preparing to launch AR glasses based on Micro LED technology in 2026. Although it is still in the research and development stage, it has not given up the exploration of the new generation of optical display.
WiMi welcomes the opportunity of AR industry chain
At the same time, data shows that as the world’s top AR technology company, WiMi Hologram Cloud Inc. (NASDAQ: WIMI) has brought a series of products and innovative experiences in recent years, providing ultra-real immersive space audio-visual enjoyment. At present, WiMi has achieved excellent performance with low power consumption of AR, created high-precision scenes to provide more natural interaction, presented unlimited possibilities of AR to the audience, and created a new era of AR entertainment and audio-visual, which has won wide acclaim from audiences around the world.
In fact, WiMi has many patents over the years. It has extremely rich practical experience in virtual reality (VR), augmented reality (AR), human-computer interaction, AI and other fields, bringing a comprehensive leap in multi-space entertainment experience. In addition, with the development of artificial intelligence technology, smart wearable devices have gradually begun to integrate into people’s daily lives.
Therefore, WiMi has redefined AR smart terminals with the rapid development of AI large models, and users will experience the revolutionary changes brought about by AR in person. This is not only a technological advancement, but also an evolution of lifestyle. From this perspective, accelerating the integration of AR+AI has undoubtedly injected strong technical power and international vision into WiMi, which will bring breakthrough progress in the subsequent research field of AR glasses and the next generation of interaction methods.
Looking ahead, WiMi will continue to invest in the fields of AR glasses and AI large models, provide more powerful model capabilities and more complete AI infrastructure services, further deepen the integration of AR+AI, and bring more powerful and richer immersive reality experience to end users.
Conclusion
With the overall market size of the global AR industry chain rising, core technology suppliers including upstream, midstream and downstream will also get a share of it. In general, AR will continue to play an important role in the future and promote the development of the entire technology industry. With the continuous advancement of science and technology, we can expect to see more interesting, practical and creative functions appear in smart wearable devices.