Unaware OP : Nike dominates my everyday outfits, sports, leisure, and casual wear. Being such a big brand with excellent pricing and top-notch quality, it is also the outfits brand I am most bullish on. It can be said that it will never go bankrupt, at least there is no worry that it will go bankrupt. Investing in it, I expect there will definitely be returns. Myself and my whole family, from small to big, are loyal customers of Nike. People with some economic foundation all over the world also extremely like this brand. I bought this NKE in my IRA retirement account for long-term investment. No matter how the market performs next, I will only buy on dips and will not go for stop-loss selling. I have 15 more years in my retirement life. So, the future will depend on Nike. .