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$MAYBANK (1155.MY)$
What is an economic moat?
An economic moat acts as a protective barrier, helping companies stay ahead of competitors and maintain profits over time. It can come from a strong brand (such as trusted Banks like Maybank), cost advantages (making products or services cheaper than competitors), customer loyalty, or unique features that are difficult to replicate (such as exclusive technology or patents). Companies with a wide moat are more likely to succeed in the long run, as competitors find it hard to take away their market share. Think of it as a "business moat" that keeps challengers at bay.
How strong is Maybank's economic moat?
1. Brand and customer loyalty: very strong
Maybank is a leading bank in Malaysia with strong brand recognition and trust among customers. Its extensive network of branches and digital banking platform help to maintain customer loyalty, which is a key driver of its competitive advantage.
2. Cost Advantage: Strong
Due to its large asset base and extensive business in Southeast Asia, Maybank benefits from economies of scale. This enables it to maintain competitively priced products and services while achieving strong profitability. However, the cost advantage is somewhat offset by competition from smaller, more agile fintech companies.
3. Switching Costs: Above Average
The financial services industry typically incurs moderate switching costs because of the relationships established, ...

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