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Nike's Strategic Moves: India Store Launch, Elite Athlete Collection, and Labor Day Bargains

Nike's Strategic Moves: India Store Launch, Elite Athlete Collection, and Labor Day Bargains

耐克的战略举措:印度门店开业、精英运动员系列和劳动节特价
Benzinga ·  2023/09/01 11:56

Today's top stories for Nike Inc. (NYSE:NKE) revolve around the company's aggressive competition strategies, from opening a new concept store in India to launching a special collection inspired by marathoner Eliud Kipchoge, and offering a Labor Day Sale with significant discounts. Here's a closer look at these key developments.

今天的热门新闻 耐克公司 纽约证券交易所代码:NKE)围绕该公司激进的竞争策略展开,从在印度开设一家新的概念店,到推出受马拉松运动员埃利乌德·基普乔格启发的特别系列,以及提供大幅折扣的劳动节促销活动。以下是这些关键进展的详细介绍。

Concept Store in Dehradun, India:

印度德拉敦的概念店:

Nike has inaugurated a concept store in Dehradun's Pacific Mall, Jakhan, as part of its broader expansion plans in India.

作为其在印度更广泛的扩张计划的一部分,耐克在德拉敦的太平洋购物中心Jakhan开设了一家概念店。

The store, operated by Indian conglomerate RJ Corp, offers an extensive selection of footwear and apparel for running, training, and lifestyle needs.

这家商店由印度企业集团经营 RJ Corp,提供种类繁多的鞋类和服装,以满足跑步、训练和生活方式的需求。

Despite the competitive landscape, Nike aims to tap into the rising demand for athletic gear in the region. The company currently runs over 125 retail outlets in India. More details here.

尽管竞争激烈,但耐克的目标是利用该地区对运动装备不断增长的需求。该公司目前在印度经营超过125家零售店。更多详情请点击此处。

EK Umoja Collection Launch:

EK Umoja 系列发布会:

Nike has unveiled its EK Umoja Collection, a range of footwear and apparel inspired by world record-holding marathoner Eliud Kipchoge.

耐克推出了其EK Umoja系列,这是一系列鞋类和服装,灵感来自保持世界纪录的马拉松运动员Eliud Kipchoge。

The collection features five different running shoe models and various apparel items, all embodying Kipchoge's ethos.

该系列包括五种不同的跑鞋款式和各种服装,所有这些都体现了Kipchoge的精神。

This launch further cements Nike's standing as a market leader in the athletic apparel industry, Highsnobiety reports.

Highsnobiety报道,此次发布进一步巩固了耐克作为运动服装行业市场领导者的地位。

Labor Day Sale:

劳动节促销:

Nike is offering a Labor Day Sale with discounts of up to 50% on a wide array of products, from running shoes to loungewear.

耐克将提供劳动节促销活动,从跑鞋到家居服,各种产品最高可享受50%的折扣。

The sale, which runs until September 9th, provides an excellent opportunity for customers to revamp their fall wardrobes with high-quality athletic apparel and footwear.

此次促销活动将持续到9月9日,为顾客提供了一个绝佳的机会,可以用高品质的运动服装和鞋类来改造秋季衣柜。

This sale event underscores Nike's commitment to delivering value to its customers while navigating a fiercely competitive market. Read the full story here.

此次促销活动凸显了耐克在竞争激烈的市场中为客户创造价值的承诺。点击此处阅读完整故事。

Disclaimer: This article was developed with the aid of artificial intelligence and Ultima Insights and underwent an editorial review.

免责声明: 本文是在人工智能的帮助下开发的 Ultima 见解 并接受了编辑审查。

声明:本内容仅用作提供资讯及教育之目的,不构成对任何特定投资或投资策略的推荐或认可。 更多信息
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