Jones Soda Names Pillar As New Marketing Agency Of Record
Jones Soda Names Pillar As New Marketing Agency Of Record
LOS ANGELES, April 25, 2024 /PRNewswire/ -- In a significant move to bolster its marketing and branding efforts, Jones Soda (CSE: JSDA, OTCQB: JSDA) today announced the appointment of Pillar Marketing Corporation as its new Agency of Record. The collaboration marks a pivotal shift in Jones Soda Co's strategic approach to communication and audience engagement, aiming to enhance its market presence and consumer connection.
洛杉矶，2024年4月25日 /PRNewswire/ — 琼斯·苏达（CSE：JSDA，OTCQB：JSDA）今天宣布任命Pillar Marketing Corporation为其新的记录机构，这是加强其营销和品牌推广工作的重大举措。此次合作标志着琼斯苏打公司的沟通和受众参与战略方针发生了关键转变，旨在增强其市场占有率和消费者联系。
David Knight, CEO of Jones Soda, emphasized the innovation at the company's core and expressed enthusiasm about leveraging Pillar's expertise to redefine industry possibilities. "Innovation has always been at the heart of Jones Soda, and with Pillar's expertise, we're set to redefine what's possible in the beverage industry. This partnership represents a pivotal moment for Jones Soda. Together, we're going to accelerate our growth, introduce exciting innovations, and most importantly, make our customers the central focus of our narrative," said David Knight.
琼斯苏打首席执行官大卫·奈特强调了公司的核心创新，并对利用Pillar的专业知识重新定义行业可能性表示热情。“创新一直是琼斯苏打的核心，凭借Pillar的专业知识，我们将重新定义饮料行业的可能性。这种伙伴关系对琼斯苏达来说是一个关键时刻。我们将共同加速增长，推出令人兴奋的创新，最重要的是，让我们的客户成为我们故事的重点，” 大卫·奈特说。
Jones Soda Co. names Pillar as new marketing agency of record.
琼斯苏打公司将Pillar命名为新的登记营销机构。
Pillar will advise Jones Soda on strategic brand positioning, content creation, and digital channel utilization to boost reach and revenue. The agency's role is crucial for increasing brand awareness, enhancing customer engagement, and driving loyalty, key for the company's expansion in the competitive beverage sector.
Pillar将就战略品牌定位、内容创作和数字渠道利用向琼斯·苏达提供建议，以提高覆盖面和收入。该机构的作用对于提高品牌知名度、增强客户参与度和提高忠诚度至关重要，这是公司在竞争激烈的饮料领域扩张的关键。
Ben Mason, CEO of Pillar, also shared his excitement about the partnership. "Working with Jones Soda is thrilling for us. This is more than a partnership; it's a union driven by mutual passion for innovation and quality. Our goal is to deepen connections with consumers and celebrate both classic and new product lines, including Jones+ and Mary Jones," Mason said.
Pillar首席执行官本·梅森也分享了他对这次合作的兴奋。“与 Jones Soda 合作对我们来说是激动人心的。这不仅仅是一种伙伴关系；它是一个由对创新和质量的共同激情推动的联盟。我们的目标是加深与消费者的联系，庆祝经典和新产品系列，包括琼斯+和玛丽·琼斯，” 梅森说。
The strategic alliance is designed to propel Jones Soda to new heights, focusing on scaling both existing products and new offerings like Jones+ Caffeine and the cannabis-infused Mary Jones line. Pillar's proven track record in driving market engagement and expanding brand reach makes them an ideal partner for Jones Soda's ambitious growth plans.
该战略联盟旨在将琼斯苏打推向新的高度，重点是扩大现有产品和新产品的规模，例如琼斯+咖啡因和注入大麻的玛丽·琼斯系列。Pillar在推动市场参与度和扩大品牌影响力方面的良好记录使他们成为琼斯苏达雄心勃勃的增长计划的理想合作伙伴。
About Pillar Marketing Corporation:
关于 Pillar 营销公司：
Pillar (pillar.la) is a full-service digital marketing and creative agency. Pillar's marketing frameworks and tech stack have powered award-winning campaigns. For more information visit pillar.la.
支柱 (pillar.la) 是一家提供全方位服务的数字营销和创意机构。Pillar 的营销框架和技术堆栈为屡获殊荣的活动提供了动力。欲了解更多信息，请访问 pillar.la。
About Jones Soda:
关于琼斯苏打：
Jones Soda Co. (CSE: JSDA, OTCQB: JSDA) is a leading craft soda manufacturer that also operates a subsidiary dedicated to cannabis products. The company markets craft sodas under the Jones Soda brand and cannabis products under the Mary Jones brand. Headquartered in Seattle, Washington, more information can be found at
琼斯汽水公司（CSE：JSDA，OTCQB：JSDA）是一家领先的精酿苏打水制造商，还经营着一家专门生产大麻产品的子公司。该公司以琼斯苏打品牌销售精酿苏打水，以玛丽琼斯品牌销售大麻产品。总部位于华盛顿州西雅图，更多信息可在以下网址找到
For inquiries regarding Pillar, please contact [email protected]
有关 Pillar 的疑问，请联系 [email protected]
SOURCE Pillar Marketing Corporation
来源 Pillar 营销公司