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Burt's Bees Celebrates 40th Bee-Day By Giving Back

Burt's Bees Celebrates 40th Bee-Day By Giving Back

巴特蜜蜂庆祝40岁生日并回馈社会
Accesswire ·  06/07 12:30

NORTHAMPTON, MA / ACCESSWIRE / June 7, 2024 / The Clorox Company
By Gabi Laurent, Brand Engagement Manager

北安普敦,马萨诸塞州/ACCESSWIRE/2024年6月7日/高乐公司
由品牌参与经理Gabi Laurent撰写

Culture Day at Burt's Bees this year was even buzzier than usual as we marked our 40th birthday by reflecting on our roots and our brand's legacy. The celebration featured co-founder Roxanne Quimby as a special guest speaker along with a day of community service and employee connection.

今年蜜蜂秘密基地公司的文化日比往年更有话题,因为我们庆祝品牌创建40周年,并回顾我们的根源和品牌的传承。庆祝活动特邀联合创始人Roxanne Quimby作为特邀演讲嘉宾,并进行了社区服务和对员工的联接活动。thBurt Shavitz和Roxanne Quimby都远离城市生活,定居在缅因州的偏远地区后相识。Burt靠当地的养蜂照顾自己,就在那里,他驾着他学校巴士拼接成的黄色皮卡车搭载了Roxanne,两人一拍即合。他教她关于蜜蜂的知识,他们还找到了一本用剩余的蜂蜡制成蜡烛(1984年)和唇膏(1991年,这证明是有市场的)的食谱书。

Burt Shavitz and Roxanne Quimby met after each abandoned city life to settle in the remote wilderness of Maine. Eking out a living as a local beekeeper, Burt's picked up a hitchhiking Roxanne in his schoolbus-yellow pickup truck, and the two hit it off. He taught her about his bees, and she found a book of recipes they used to turn surplus beeswax into things like candles (in 1984) and lip balm (in 1991 - which turned out to be a keeper).

蜜蜂秘密基地公司2024年的文化日让我们的团队成员们聚在一起,不仅庆祝我们的过去,还要继续我们传统的回馈社区活动。这一年一度的传统活动强化了蜜蜂秘密基地品牌的宗旨-为了大自然。

Culture Day 2024 brought our teammates together to not only celebrate our past but to continue our tradition of giving back to our communities. This annual tradition reinforces the Burt's Bees brand purpose - by nature, for nature. for all.

参加了食品安全服务活动、参观学习如何关注蜜蜂,徒步旅行,夏令营游戏从阶梯投掷到玉米交织,这些活动为我们提供了重新连接的方式。

3 ways we emerged stronger after Culture Day:

文化日后我们走出来的三条路:

  1. To support food security where we live, teammates participated in service activities at Rise Against Hunger and the Food Bank of Central and Eastern North Carolina.
  2. Some of us attended a presentation to learn how to support bees, and others became one with nature through a local hike.
  3. Summer camp games from ladder toss to corn hole offered a way for us to have fun and reconnect with each other.
  1. 为支持我们所在地区的食品安全,团队成员参加了Rise Against Hunger和北卡罗来纳中东部食品银行组织的服务活动。
  2. 有些人参加了学习如何保护蜜蜂的演示,其他人则通过当地徒步旅行与自然融为一体。
  3. 夏令营游戏包括阶梯投掷和玉米游戏,为我们提供了重新连接和快乐的方式。

Roxanne used to say that since we take from nature, we must respect and preserve it. This celebration was a way to carry on her and Burt's legacy of respecting nature so we can all live well.

Roxanne曾说过,因为我们从大自然身上获取,我们必须尊重和保护它。这次庆祝活动是我们继承了她和Burt对大自然尊重的传承,以便我们大家都能好好地生活。

"No one can do everything, but everyone can do something."

Roxanne Quimby

"没有人能做到一切,但每个人都可以做一些事情。" Roxanne Quimby

在3blmedia.com上查看更多ESG故事和多媒体内容,由高乐公司发言人提供

View additional multimedia and more ESG storytelling from The Clorox Company on 3blmedia.com.

高乐公司

Contact Info:
Spokesperson: The Clorox Company

联系信息:
来源:高乐公司

SOURCE: The Clorox Company

来源:高乐氏公司


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