Bebe Rexha Returns to Roblox With New Listening Party Through Super League's Innovative Scalable Music Offering - SOUNDZ
Bebe Rexha Returns to Roblox With New Listening Party Through Super League's Innovative Scalable Music Offering - SOUNDZ
Music superstar to perform two hit singles in popular experiences, Carry A Friend!, Paradise RP, and The Floor Is Lava
音乐巨星将在两个流行的游戏体验中演唱两首热门单曲,《Carry A Friend!》、《Paradise RP》和《The Floor Is Lava》。
SANTA MONICA, Calif., June 28, 2024 (GLOBE NEWSWIRE) -- Bebe Rexha, Grammy-nominated, diamond-certified singer-songwriter, today announced in partnership with Warner Records and Super League (Nasdaq: SLE), a leader in redefining the gaming industry as a media channel, the launch of SOUNDZ By Bebe Rexha to meet Gen Z and Alpha in the virtual spaces they know and love. SOUNDZ provides a new way for music artists and brands to reach millions of daily fans on Roblox through a first-of-its-kind listening activation that can be enjoyed simultaneously through multiple existing popular experiences on Roblox. Bebe Rexha and Super League are debuting this new product offering within Carry A Friend!, Paradise RP, and The Floor Is Lava, enabling their massive audiences the opportunity to listen and dance to Bebe Rexha's new singles "Chase It (Mmm Da Da Da)" and "I'm The Drama."
2024年6月28日,加利福尼亚圣塔莫尼卡(GLOBE NEWSWIRE)—— 贝贝·雷克萨(Bebe Rexha)格莱美提名、钻石认证的歌手兼作曲人贝贝·雷克萨今天与 华纳唱片(Warner Records)和页面。Super League(纳斯达克:SLE)是重新定义游戏行业为媒体渠道的领导者,与贝贝·雷克萨合作推出SOUNDZ By Bebe Rexha,以迎合Gen Z和Alpha在他们所知道和热爱的虚拟空间中的市场需求。SOUNDZ通过一种首创的听觉激活方式为音乐艺术家和品牌提供了一种全新的方式,让他们通过Roblox上现有的多个热门体验同时触达每日数百万粉丝。贝贝·雷克萨和Super League将在《Carry A Friend!》、《Paradise RP》和《The Floor Is Lava》中推出这种新的产品,使他们的大规模观众有机会听到并跳舞贝贝·雷克萨的新单曲《Chase It(Mmm Da Da Da)》和《I'm The Drama》。SOUNDZ By Bebe Rexha将于2024年6月28日推出,贝贝·雷克萨将通过一个定制的角色形象与粉丝和音乐爱好者互动起来,为他们跳舞和表演。粉丝们将能够一起跳舞,一起玩节奏游戏,试穿和购买贝贝·雷克萨的虚拟商品,并在《Carry A Friend!》、《Paradise RP》和《The Floor Is Lava》中获得特殊的体验中状态。粉丝们还可以访问Super League的奖励和忠诚度平台,并在社区中进入抽奖环节,赢得贝贝·雷克萨的个人视频信息,社区是一个连接艺术家和粉丝的短信服务。, “我非常高兴能在Roblox上扩大我的影响,将现场演唱会观众们感受到的能量和兴奋带到虚拟世界,”贝贝·雷克萨说。“我迫不及待地想与我的粉丝们互动,与新听众们分享我的最新音乐方向。”和贝贝的SOUNDZ表演是贝贝致力于利用沉浸式体验的下一步发展,包括之前在Roblox上的表演和她自己获奖的贝贝Verse,旨在与她的粉丝建立社群并加深联系。SOUNDZ充满互动性、小游戏和鼓舞人心的体验内容创作工具,例如绿幕和自定义背景等,是一种新型的可扩展沉浸式音乐服务,通过Super League的Super Biz实现,这是一套帮助开发者提高用户参与度的工具,到目前为止,已经签约超过7000种不同的体验创作者。
SOUNDZ By Bebe Rexha launches on June 28, 2024, with Bebe Rexha being brought to life through a custom-built avatar set to dance and engage with Bebe Rexha's fans and music lovers. Fans will be able to dance together, play rhythm-based games, try on and purchase Bebe Rexha virtual merch, and earn special in-experience status within Carry A Friend!, Paradise RP, and The Floor Is Lava. Fans can also access Super League's rewards and loyalty platform and enter to win a personal video message from Bebe on Community, a text messaging service that connects artists and fans.
“我们非常高兴能够以贝贝·雷克萨作为SOUNDZ的首批演出艺术家,我们真的将它视为在Roblox上沉浸式音乐体验的一种演变。通过直接在粉丝每天访问的体验中触达庞大的观众,贝贝将能够扩大她的超级粉丝阵营,吸引完全不同的听众,”Super League总裁、娱乐部门总裁乔希·纽曼说。“我们希望艺术家、唱片公司和推广人员将开始看待SOUNDZ,将其视为单曲和专辑发布市场路线图上必不可少的一环,就像他们看待深夜的电视节目演出和DSP定位一样有助于推动单曲。”
"I am thrilled to expand my presence on Roblox, replicating the energy and excitement concertgoers feel in real life to virtual worlds," said Bebe Rexha. "I cannot wait to interact with my amazing fan base and share my latest musical direction with new audiences."
要了解有关SOUNDZ如何可以将您的音乐带给新粉丝,创造新的收入机会并作为内容发生器的更多信息,请访问
Bebe's SOUNDZ performance is the next evolution of Bebe's commitment to leveraging the power of immersive experiences, including previous performances on Roblox and her own award-winning Bebeverse, to build community and foster deeper connections with her fans.
包括在Roblox上以前的表演和她自己唱片公司获奖的Bebeverse,以建立社群并与她的粉丝建立更深层次的联系。
Packed with interactivity, mini-games, and inspiring in-experience content creation tools such as green screens and custom backdrops, SOUNDZ is a new type of scalable immersive music offering enabled through Super League's Super Biz, a suite of tools that helps developers improve user engagement with the creators of more than 7,000 experiences signed up to date.
SOUNDZ装满了互动性、小游戏和启发人心的体验内容创作工具,例如绿幕和自定义背景等。这是一种新型的可扩展沉浸式音乐服务,通过超级联赛的超级商务功能,开发者可通过帮助开发人员提高与迄今签约的7000个以上不同体验创作者的参与度,实现了第一种沉浸式音乐服务。
"We are so excited to have Bebe Rexha as our debut artist for SOUNDZ, which we truly see as an evolution of music fan engagement on Roblox. By reaching huge audiences directly in the experiences they visit every day, Bebe will be able to grow her superfan base and attract entirely new listeners," said Josh Neuman, Super League EVP, President of Entertainment. "We hope that artists, labels, and promoters will start looking at SOUNDZ as a 'must-have' on their marketing roadmap for single and album releases, in the same way that they look at late-night TV appearances and DSP positioning to help break tracks."
“我们很兴奋能在SOUNDZ的首秀艺术家中拥有贝贝·雷克萨,我们真正将其视为Roblox上音乐迷互动的一种演变。通过直接触达他们每天访问的体验,贝贝将能够扩大她的超级歌迷阵营并吸引完全新的听众,”超级联赛娱乐总裁乔希·纽曼说。“我们希望艺术家、唱片公司和推广人员将开始看待SOUNDZ,将其视为单曲和专辑发布市场营销路线图上不能或缺的一环,就像他们看待深夜电视节目演出和DSP定位一样有助于推动单曲。”
To learn more about how SOUNDZ can bring your music to new fans, create new revenue opportunities, and function as a content generator, visit superleague.com.
要了解有关SOUNDZ如何可以将您的音乐带给新粉丝,创造新的收入机会并作为内容发生器的更多信息,请访问superleague.com.
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Super League (Nasdaq: SLE) is redefining the gaming industry as a media channel for global brands. As a leading end-to-end immersive content partner, Super League enables marketers, advertisers, and IP owners to reach massive audiences through creativity, innovation, and gameplay within the world's largest immersive platforms. Boasting an award-winning development studio, a vast community of native creators, and a proprietary suite of tools that maximize user engagement, Super League is a one-of-a-kind holistic solutions provider. Whether a partner is focused on building a world-class creative experience, achieving a lift in brand awareness, inspiring deeper customer loyalty, or finding new sources of revenue, Super League is at the forefront – always pioneering within immersive worlds. For more information, visit superleague.com.
Super League(纳斯达克:SLE)正在重新定义游戏行业作为全球品牌的媒体渠道。作为领先的端到端沉浸式内容合作伙伴,Super League能够通过创造力、创新和游戏玩法在世界最大的沉浸式平台内帮助营销人员、广告主和IP所有者触达大规模的观众。凭借卓越的开发工作室、庞大的本土创作者社区和专有的工具套件,可以最大化用户参与度,Super League是独一无二的整体解决方案提供商。无论合作伙伴是否专注于构建世界一流的创造性体验、提高品牌知名度、激发更深层次的客户忠诚度还是寻找新的营收来源,超级联赛始终处于前沿,始终是沉浸式世界的先驱。欲了解更多信息,请访问superleague.com.
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