Nintendo Switch Sees Biggest Drop As All Consoles Face Double-Digit Declines
Nintendo Switch Sees Biggest Drop As All Consoles Face Double-Digit Declines
The U.S. video game market has seen a significant drop in hardware spending, with a 40% decline compared to 2023, according to Circana's May 2024 highlights.
据Circana 2024年5月份的亮点报告，美国视频游戏市场的硬件支出下降了40％，与2023年相比出现了显着的下降。
This trend reflects double-digit percentage decreases for all major console manufacturers—Microsoft Corp. (NASDAQ:MSFT), Nintendo ADR (OTC:NTDOY), and Sony Group Corp. (NYSE:SONY). Notably, the Nintendo Switch has experienced the steepest decline in sales.
这一趋势反映了所有主要游戏机制造商的两位数百分点下降，包括微软公司（纳斯达克代码：MSFT），任天堂ADR（场外交易代码：NTDOY）和索尼集团公司（纽交所代码：SONY）。值得注意的是，任天堂Switch的销售下降幅度最大。
Impact Of Major Game Releases
重大游戏发布的影响
Circana's Executive Director and Video Game Industry Advisor, Mat Piscatella, noted on X/Twitter that this hardware spending slump can be "partially" attributed to the release of The Legend of Zelda: Tears of the Kingdom.
Circana的执行董事和视频游戏行业顾问Mat Piscatella在X / Twitter上指出，这种硬件支出下滑部分原因可以归因于《塞尔达传说：王国之泪》的发布。
May 2024 U.S. Video Game Market Highlights from Circana – Projected U.S. total spending on video game hardware, content and accessories fell 6% in May 2024 when compared to a year ago, to $4.0 billion. Year-to-date 2024 spending was 2% higher than a year ago, at $22.8 billion. pic.twitter.com/QtKko05BoI
— Mat Piscatella (@MatPiscatella) July 8, 2024
Circana 2024年5月份美国视频游戏市场亮点 - 预计2024年5月份美国视频游戏硬件，内容和配件总支出同比去年下降6％，至40亿美元。2024年全年支出较去年同期增加2％，达到228亿美元。pic.twitter.com/QtKko05BoI
——Mat Piscatella（@MatPiscatella）2024年7月8日
The game was launched exclusively for the Nintendo Switch on May 12, 2023, and spurred a temporary spike in console sales last year.
该游戏于2023年5月12日独家推出任天堂Switch，去年推出后暂时提高了游戏机的销售量。
Rumors Of New Hardware On The Horizon
有关即将推出的新硬件的传言
Amid these declines, speculation is rife about upcoming hardware from the big three console makers. Microsoft has already announced updated versions of the Xbox Series X and S. Sony is rumored to be planning a Pro variant of the PS5 later this year.
在这些下降的背景下，有关三大游戏机制造商即将推出新硬件的传言四起。微软已经宣布更新了Xbox Series X和S的版本，索尼据传计划在今年晚些时候推出PS5的Pro版本。
Meanwhile, Nintendo is expected to release a next-generation successor to the Switch in 2025. These anticipated releases may be causing consumers to hold off on purchasing current models.
与此同时，预计任天堂将于2025年推出下一代Switch的继任者。这些预期的发布可能使消费者暂停购买当前的模型。
Top-Selling Games In May 2024
2024年5月销售额最高的游戏
Despite the hardware slump, game sales remain robust. Circana reports that the top-selling games in terms of dollar sales for May 2024 were Ghost of Tsushima, Paper Mario: The Thousand-Year Door Remake, and Call of Duty: Modern Warfare 3 (2023).
尽管硬件销售下滑，游戏销售仍然强劲。Circana报道称，2024年5月销售额最高的游戏是《辐射：荒野之息》、《纸片马里奥：千年之门重制版》和《使命召唤：现代战争3》（2023年）。
Ghost of Tsushima saw a dramatic rise in its sales performance, jumping from 71st to first place following its PC port release on May 16. This surge highlights the growing importance of multi-platform releases in driving game sales.
《辐射：荒野之息》在PC版发布后，销售业绩大幅上升，从第71位跃升至第一位。这一激增凸显了多平台发布在推动游戏销售方面的日益重要作用。
Upcoming Exclusives For The Holiday Season
假期季节即将推出的独家游戏
Looking ahead, all three console holders are gearing up for the holiday season with exclusive titles. Xbox is set to release Indiana Jones and the Great Circle, while the PS5 will feature Astro Bot as its marquee title. The Switch aims to finish 2024 strong with The Legend of Zelda: Echoes of Wisdom.
展望未来，三大游戏机制造商都正在为假期季节做准备，推出独家游戏。Xbox将推出《印第安纳琼斯和大圆》（Indiana Jones and the Great Circle），而PS5将推出Astro Bot作为其标志性标题。Switch旨在以《塞尔达传说：智慧的回声》结束2024年。
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Photo by Sara Kurfeß on Unsplash
Photo by Sara Kurfeß on Unsplash