STORYFUL NEWS TO PRESENT ON THE IMPACT OF SOCIAL VIDEO AT SIP CONNECT 2024 MIAMI
STORYFUL NEWS TO PRESENT ON THE IMPACT OF SOCIAL VIDEO AT SIP CONNECT 2024 MIAMI
DUBLIN, July 11, 2024 /PRNewswire/ -- STORYFUL NEWS is pleased to announce its participation at SIP Connect 2024 Miami, where Commercial Director for Latin America, Yamila Scala, will present: "How Social Video is changing your newsroom and your revenue". This presentation will focus on the transformative power of social video in modern newsrooms and its implications for revenue generation.
STORYFUL NEWS很高兴宣布参加2024年SIP Connect迈阿密活动。拉丁美洲商务总监Yamila Scala将发表主题演说:“社交视频如何改变新闻中心和营业收入”。此演讲将重点介绍社交视频在现代新闻中心中的变革力量及其对营业收入的影响。
Presentation Details:
演示说明:
- Title: How Social Video is changing your newsroom and your revenue
- Presenter: Yamila Scala, Director for Latin America at Storyful News
- Date & Time: Wednesday 17 July, 4:40-5:00 p.m
- Location: Doral Hotel, 2505 NW 87th Ave, Miami, Fl. 33172
- 主题:社交视频如何改变新闻中心和营业收入
- 演讲者:Yamila Scala,作为Storyful News拉丁美洲的董事
- 日期和时间:7月17日星期三下午4:40-5:00
- 地点:Doral Hotel,2505 NW 87th Ave,迈阿密,佛罗里达州,33172
Overview: In an era where digital content consumption is at an all-time high, social video has emerged as a crucial tool for newsrooms globally. This presentation will explore:
概览:在数字内容消费达到空前高峰的时代,社交视频已成为全球新闻中心的必备工具。本演讲将探讨以下内容:
- Growth of social video: the global user-generated content platform market size was valued at USD 4.4 billion in 2022 and is projected to expand at a compound annual growth rate (CAGR) of 29.4% from 2023 to 2030
- Advertising and marketing: 87% of businesses are using UGC in some form to share more authentic content with their target audience
- Impact on Newsroom Operations: How the integration of social video reshapes editorial workflows, enhances storytelling, and fosters real-time engagement.
- Revenue Streams: How social video is both a medium for news dissemination and a revenue driver through advertising, partnerships, and sponsored content.
- Future Trends: Emerging trends in social video.
- 社交视频的增长:2022年全球用户生成内容平台市场规模达到440亿美元,预计从2023年到2030年将以29.4%的复合年增长率扩大
- 广告与营销:87%的企业在某些形式上使用UGC来与其目标受众分享更真实的内容
- 对新闻中心运营的影响:如何整合社交视频重塑编辑工作流程,增强故事叙述能力,并促进实时参与。
- 收入流:社交视频如何成为新闻传播的媒介,并通过广告、合作伙伴关系和赞助内容成为收入驱动器。
- 未来趋势:社交视频的新趋势。
Speaker Bio: Having previously worked as a TV producer and reporter at Argentina's leading broadcaster TN - Artear, Scala most recently led commercial operations in the region for global news agency Reuters. Yamila has a degree in Economics (UBA) and she is a journalist (TEA), she has a Master's in Content Management (Universidad Austral), and an MBA from the IAE (Instituto Argentino de la Empresa). She is the author of the paper "Artificial Intelligence in Media" which covers the development of skills in the journalistic profession and provides a roadmap to automation for newsrooms.
演讲者简介:Scala曾在阿根廷领先的广播公司TN-Artear担任电视制片人和记者,在此之前主导了全球通讯社路透社在该地区的商业运作。Yamila具有经济学学位(UBA),是一名新闻工作者(TEA),拥有内容管理硕士学位(Universidad Austral)和IAE(Instituto Argentino de la Empresa)MBA学位。她是论文《媒体中的人工智能》的作者,该论文涵盖了新闻专业技能的发展,并为新闻中心的自动化提供了一个指南。
About Storyful Newswire: Newswire by Storyful is the world's first and only dedicated social media newswire, designed to help clients break stories and utilize user-generated news footage and viral video in their reporting. Storyful's award-winning journalists discover, verify and license the UGC footage that helps shape the breaking news agenda.
关于Storyful Newswire:Storyful的Newswire是世界上第一个也是唯一一个专门针对社交媒体的新闻线,旨在帮助客户突破新闻报道,并在其报道中利用用户生成的新闻镜头和病毒式视频。Storyful的获奖记者发现、验证和授权的UGC镜头有助于塑造突发新闻议程。
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SOURCE Storyful
资料来源:Storyful