GNW Consulting Highlights Customer Successes and Remarkable Growth
GNW Consulting Highlights Customer Successes and Remarkable Growth
Client Wins and Expansion Mark a Banner Year for the Marketing Operations Agency
客户成功与扩张标志着营销运营机构迎来了标志性的一年
GILBERT, Ariz., July 24, 2024 /PRNewswire/ -- GNW Consulting – the strategic marketing operations agency that guides companies through implementation, integration and optimization of marketing technology – is proud to celebrate significant customer success milestones. These achievements underscore GNW's commitment to growth through continuous advancement of knowledge and certifications across various platforms.
亚利桑那州吉尔伯特,2024 年 7 月 24 日 /PRNewswire/ — GNW 咨询 ——指导公司实施、整合和优化营销技术的战略营销运营机构——很自豪地庆祝了重要的客户成功里程碑。这些成就凸显了GNW通过在各种平台上持续提高知识和认证来实现增长的承诺。
"The results our clients have achieved this year with our support really speak for themselves," says Raja Walia, founder & chief executive officer of GNW Consulting. "Through MarTech stack optimizations, strategic realignment and the creation of efficiencies, our clients have experienced significant overall growth. Our partnerships have also freed them from day-to-day tasks, allowing them to focus on strategic initiatives and sustained growth."
GNW Consulting创始人兼首席执行官拉贾·瓦利亚说:“我们的客户今年在我们的支持下取得的成果不言自明。”“通过MarTech堆栈优化、战略调整和提高效率,我们的客户实现了显著的整体增长。我们的合作伙伴关系还使他们摆脱了日常任务,使他们能够专注于战略举措和持续增长。”
GNW has always stressed the importance of impactful and knowledgeable consulting. This year, the company has dedicated over $100k to expand the skill set of all GNW consultants. This investment has helped the company achieve a 50% increase in certifications across Adobe Marketo Engage, HubSpot, Salesforce Marketing Cloud, Adobe Journey Optimizer, Real Time-CDP, Salesforce CRM, and Dynamics CRM.
GNW 一直强调有影响力和知识渊博的咨询的重要性。今年,该公司已投入超过10万美元来扩展所有GNW顾问的技能。这项投资帮助该公司在Adobe Marketo Engage、HubSpot、Salesforce Marketing Cloud、Adobe Journey Optimizer、Realtime-CDP、Salesforce cRM和Dynamics cRM的认证增加了50%。
Additionally, with the growing need for deeper analytics and closed-loop reporting, GNW has expanded services in products like Domo, Marketo Measure, Tableau, CaliberMind, and various other analytics and multi-touch attribution software. These certifications reinforce GNW Consulting's core foundation of becoming a tech-agnostic consulting agency and a trusted partner for all their clients.
此外,随着对更深入的分析和闭环报告的需求不断增长,GNW扩大了Domo、Marketo Measure、Tableau、CaliberMind以及其他各种分析和多点触控归因软件等产品的服务。这些认证巩固了GNW Consulting成为与技术无关的咨询机构和所有客户值得信赖的合作伙伴的核心基础。
Here are some highlights of GNW Consulting's clients' recent achievements:
以下是GNW Consulting客户最近取得的一些主要成就:
Bancroft Transformed MarTech to Better Help the Community it Serves
班克罗夫特改造了MarTech,以更好地帮助其所服务的社区
When GNW began collaborating with Bancroft, they identified unique and impactful technology uses within the organization. GNW restructured Bancroft's MarTech stack, enhancing their use of Marketo Engage and Salesforce to improve marketing operations and data integrity. This transformation allowed Bancroft to deepen connections with their community through segmented event programs and nurture campaigns.
当GNW开始与班克罗夫特合作时,他们发现了组织内部独特而有影响力的技术用途。GNW重组了班克罗夫特的营销技术堆栈,加强了他们对Marketo Engage和Salesforce的使用,以改善营销运营和数据完整性。这种转变使班克罗夫特能够通过分段的活动计划和培育活动加深与社区的联系。
Results achieved:
取得的成果:
- Reached 100% of its fundraising campaign goals
- 15% increased overall campaign engagement
- Launched nurture campaigns to segmented audiences
- Re-architected Marketo Engage instance and components of Salesforce
- 达到了 100% 的筹款活动目标
- 整体活动参与度提高了 15%
- 针对细分受众发起培育活动
- 重新架构了 Salesforce 的 Marketo Engage 实例和组件
(Read full case study here.)
(在此处阅读完整案例研究。)
Bandwidth Improves Operational Efficiency
带宽提高了运营效率
Bandwidth, a global cloud communications software company, partnered with GNW Consulting to enhance their Marketo operations for greater efficiency and effectiveness. Initially planned as a temporary solution, the collaboration evolved into a comprehensive partnership lasting almost a year, addressing various aspects of Bandwidth's MarTech (including standing up Bizible) and marketing operations.
全球云通信软件公司Bandwidth与GNW Consulting合作,增强了其Marketo运营,以提高效率和有效性。最初计划作为临时解决方案进行合作,后来演变为持续近一年的全面合作伙伴关系,涉及Bandwidth的MarTech(包括建立Bizible)和营销业务的各个方面。
GNW optimized critical processes such as list uploads and data syncing, improved attribution practices and streamlined automations, resulting in better reporting and operational efficiencies. This partnership has saved Bandwidth time, reduced frustration and provided expert support for ongoing marketing operations and MarTech needs.
GNW 优化了名单上传和数据同步等关键流程,改进了归因实践并简化了自动化,从而提高了报告和运营效率。这种合作节省了带宽时间,减少了挫败感,并为正在进行的营销运营和营销技术需求提供了专家支持。
"Not only did GNW fill important gaps and opportunities, but they've also proven their value so much that we've increased our work with them," said Annie Steur, senior director of growth marketing at Bandwidth. "What's more, they're just incredibly pleasant to work with."
Bandwidth增长营销高级董事安妮·斯图尔表示:“GNW不仅填补了重要的空白和机遇,而且极大地证明了其价值,因此我们增加了与他们的合作。”“更重要的是,和他们一起工作非常愉快。”
(Read full case study here.)
(在此处阅读完整案例研究。)
PlanMember Masters Segmentation, Deliverability & Efficiency with GNW Consulting
PlanMember 借助 GNW Consulting 掌握细分、交付能力和效率问题
PlanMember, a financial services firm managing $17 billion in assets for over 200,000 clients, turned to GNW Consulting to enhance its marketing efforts on a conservative budget. GNW helped PlanMember address data segmentation issues, personalize content, and set up dedicated IP addresses to improve message deliverability. Additionally, GNW integrated Adobe Marketo into PlanMember's ecosystem and streamlined operations to boost efficiency and scalability. These efforts aimed to increase customer engagement, improve efficiency, and deepen sales enablement.
PlanMember是一家金融服务公司,为超过20万名客户管理着170亿美元的资产,该公司求助于GNW Consulting,在保守的预算下加强其营销工作。GNW 帮助 PlanMember 解决了数据分割问题,对内容进行了个性化设置,并设置了专用 IP 地址以提高消息传送能力。此外,GNW将Adobe Marketo整合到PlanMember的生态系统中,并简化了运营,以提高效率和可扩展性。这些努力旨在提高客户参与度,提高效率并深化销售支持。
Results included:
结果包括:
- 32% increased customer engagement
- 25% improved conversion rates
- 95% client retention rate
- 26% increase in revenue
- Improved operational efficiency
- The marketing team has more than doubled the number of Financial Centers it now serves (from 21 to 43)
- 客户参与度提高了 32%
- 转化率提高了 25%
- 95% 的客户留存率
- 收入增长26%
- 提高了运营效率
- 营销团队现在服务的金融中心数量增加了一倍多(从21个增加到43个)
(Read full case study here.)
(在这里阅读完整的案例研究。)
To learn more about the success of other GNW Consulting clients, please visit .
要了解有关其他 GNW 咨询客户成功的更多信息,请访问 。
About GNW Consulting
GNW Consulting is a strategic marketing operations agency that guides companies through implementation, integration and optimization of marketing technology. Since its founding, the company has become known for going beyond implementation to integrating and optimizing MarTech stacks regardless of industry. To learn more, please visit .
关于 GNW 咨询
GNW 咨询 是一家战略营销运营机构,指导公司实施、整合和优化营销技术。自成立以来,该公司以不局限于实施而闻名,还以整合和优化各行各业的MarTech堆栈而闻名。要了解更多信息,请访问 。
SOURCE GNW Consulting
来源 GNW 咨询