BRIDGE ANNOUNCES SANDRA SIMS-WILLIAMS, CHIEF BUSINESS INCLUSION, IMPACT & BELONGING OFFICER OF NIELSEN AS NEW BOARD CHAIR
BRIDGE ANNOUNCES SANDRA SIMS-WILLIAMS, CHIEF BUSINESS INCLUSION, IMPACT & BELONGING OFFICER OF NIELSEN AS NEW BOARD CHAIR
DEI, Marketing, and Business Leaders from Amazon Web Services, Campbell's, E.W. Scripps Company, iHeartMedia, Michelin and Saucony also Elected to the Board
亚马逊网络服务、坎贝尔、E.W. 斯克里普斯公司、iheartmedia、密克罗和Saucony的DEI、营销和业务领导人员,被选为董事会成员。
SAN DIEGO, July 24, 2024 /PRNewswire/ -- BRIDGE, the only independent DEI trade organization to serve the global marketing industry, today announced the appointment of Sandra Sims-Williams, Chief Business Inclusion, Impact and Belonging Officer of Nielsen, as Chair of its Board of Directors. Sims-Williams succeeds Jonita Wilson, former Chief Diversity Officer of Discover Financial, who served as BRIDGE's founding Chair for the past two years. Wilson will assume the role of Chair Emeritus.
2024 年 7 月 24 日,加州圣地亚哥 /美通社/-- 作为全球营销行业唯一独立的DEI 交易组织,BRIDGE今天宣布任命尼尔森公司首席业务包容、影响和归属度官员桑德拉·辛姆斯 - 威廉姆斯为董事会主席。辛姆斯 - 威廉姆斯接替了发现金融公司前首席多元化官Jonita Wilson担任BRIDGE成立两年来的董事会主席。威尔逊将担任名誉主席。作为全球营销行业唯一的独立DEI交易组织,BRIDGE今天宣布任命尼尔森公司首席业务包容、影响和归属度官员桑德拉·辛姆斯 - 威廉姆斯为董事会主席。辛姆斯 - 威廉姆斯接替了发现金融公司前首席多元化官Jonita Wilson担任BRIDGE成立两年来的董事会主席。威尔逊将担任名誉主席。就任了有一个严峻的文化和政治时刻的BRIDGE董事会主席,我们非常荣幸,我们自己的OG和行业变革代理商桑德拉·辛姆斯 - 威廉姆斯同意接管,"BRIDGE的创始人和CEO Sheryl Daija表示。 "桑德拉的30年业务和DEI经验的结合恰好是我们需要的重要性,帮助企业了解包容不是一种哲学,而是下一个大的增长机会。同样,董事会和我对Jonita的领导、愿景和友谊感激不尽。她对BRIDGE使命的承诺是坚定不移的,她毫不含糊地帮助巩固了BRIDGE作为行业可信的交易组织的角色。
"I am humbled that our very own OG and industry change agent, Sandra Sims-Williams, has agreed to take the helm, especially at this pivotal cultural and political moment for our country," said Sheryl Daija, founder and CEO of BRIDGE. "Sandra's 30 years of combined business and DEI experience is exactly the gravitas we need to help companies understand that Inclusion is not a philosophy but the next big growth opportunity. Equally, the Board and I are eternally grateful for Jonita's leadership, vision, and friendship over the past two years. Her commitment to the BRIDGE mission is unwavering, and she unequivocally helped solidify BRIDGE's role as a trusted trade group for the industry."
"非常荣幸我们自己的OG和行业变革代理商桑德拉·辛姆斯 - 威廉姆斯同意接管,特别是在我们国家这个关键的文化和政治时刻,"BRIDGE创始人兼CEO Sheryl Daija表示。 "桑德拉的30年业务和DEI经验的结合恰好是我们需要的重要性,帮助企业了解包容不是一种哲学,而是下一个大的增长机会。同样,董事会和我对Jonita的领导、愿景和友谊感激不尽。她对BRIDGE使命的承诺是坚定不移的,她毫不含糊地帮助巩固了BRIDGE作为行业可信的交易组织的角色。"
"I look forward to working with Sheryl, our vice-chair, Yin Woon Rani, and the rest of the Board to carry the torch Jonita lit in service to BRIDGE's critical work to build a more inclusive global marketing industry," said Sims-Williams. "There is so much to be done to create productive, inclusive environments where all people can thrive. It's always people first, no matter where we are. Despite the overt attacks on our work, we will not be weary. We will continue to do what's right and help companies operationalize Inclusion and build equity for future generations to come."
"我期待着与Sheryl、我们的副主席Yin Woon Rani和董事会的其他成员一起,接过Jonita在服务于BRIDGE建设更具包容性的全球营销行业领域中发挥的作用。"辛姆斯 - 威廉姆斯说。 "在创造充满活力和包容的环境,使所有人都能茁壮成长方面,还有很多工作要做。我们始终把人放在第一位,无论我们在哪里。尽管我们的工作受到了公开的攻击,但我们不会厌倦。我们将继续做正确的事情,帮助企业操作包容并为未来的几代人建立公平。"
BRIDGE also announced an expansion of the Board of Directors adding six new members:
BRIDGE还宣布增加了六名新成员:
- Amy Horn, Customer Experience Evangelist, AWS
- Shibani Potnis, VP Enterprise Marketing Excellence, Campbell's
- Tony Coles, President, Black Information Network, iHeartMedia
- Tiffane Davis, Chief Diversity, Equity and Inclusion Officer, Michelin
- Joy Allen-Altimare, Global CMO, Saucony
- Danyelle Wright, VP, Chief Diversity Officer, The E.W. Scripps Company
- Amy Horn,AWS客户体验布道师
- Shibani Potnis,坎贝尔公司企业营销卓越副总裁
- Tony Coles,iheartmedia黑人信息网络总裁
- Tiffane Davis,米其林公司首席多元化、公平和包容度官员
- Joy Allen-Altimare,Saucony全球营销总监
- Danyelle Wright,E.W. Scripps公司首席多元化官
Daija added, "We are extremely proud to add these great leaders and companies to the Board. The expansion reflects BRIDGE's growing reach, the recognition by seasoned executives of Inclusion as an untapped growth engine for companies, and the importance of building core capabilities to increase their Inclusion maturity."
"我们非常自豪地将这些杰出的领袖和公司添加到董事会。BRIDGE增加的能反映了其不断扩大的影响力,经验丰富的执行者认识到包容作为企业未开发的增长引擎,以及建立核心能力以增加他们的包容性成熟度的重要性。"
About BRIDGE
Founded in 2022, BRIDGE is a DEI, action-oriented, member-driven 501c6 trade group for the global marketing industry. Our mission is to move the narrative of DEI from philosophy to operationalizing Inclusion as a business practice for growth. Members are comprised of brand marketers, agencies, media platforms and technology companies working at the intersection of DEI, marketing and business. BRIDGE is an acronym for Belonging, Representation, Inclusion, Diversity, the G is for the Growth that results and E is for Equity which is our ultimate goal.
关于BRIDGE
BRIDGE成立于2022年,是一个面向全球营销行业的DEI、行动导向的、会员驱动的501c6交易组织。我们的使命是将DEI的叙述从哲学转化为作为增长业务的实践,我们的成员由在DEI、营销和业务交汇处工作的品牌营销人员、代理商、媒体平台和科技公司组成。BRIDGE是属于归属、代表、包容、多样性的缩写,G代表的是我们获得的增长,E代表的是我们的最终目标:公平。
We help companies bridge the gaps that have created inequities for historically under-recognized communities in the workplace, workforce, and marketplace. We accomplish this with our revolutionary and proprietary IMAX tool. IMAX, a framework for Inclusion Maturity Assessment and Capability Building, allows brands and companies, for the very first time, to measure their inclusion maturity for their organization across 80+ practices and 5 pillars including organization, marketing management, product development, communications and advocacy. BRIDGE is an inclusive organization that welcomes support and participation from all companies in the global marketing industry, as well as like-minded academics and Inclusion champions. We are stronger together!
我们帮助企业弥合在工作场所、劳动力和市场上为历史上未被认可的社区创造不公平的鸿沟,我们通过我们革命性和独有的IMAX工具来实现。IMAX是一种用于包容成熟度评估和能力建设的框架。品牌和公司可以第一次将它应用于组织的80多项实践和五 个支柱,包括组织、营销管理、产品开发、通信和倡导。BRIDGE是一个包容性的组织,欢迎全球营销行业所有企业以及志同道合的学术界和包容度英雄的支持和参与。我们在一起更强大!
For more information about BRIDGE, please visit or contact us at [email protected].
有关BRIDGE的更多信息,请访问或者联系我们 [email protected].
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