Li Auto Unveils Scaled-back Car Purchase Incentives
Li Auto Unveils Scaled-back Car Purchase Incentives
Li Auto's move comes as the price war in China's auto industry eases, after some luxury brands have rolled back steep discounts.
随着中国汽车行业的价格战缓和，理想汽车采取了行动，此前一些豪华品牌已经撤回了大幅优惠。
Li Auto (NASDAQ: LI) has announced scaled-back purchase entitlements, amid the easing price war in the Chinese auto market.
理想汽车（纳斯达克：LI）宣布减少购车权益，因为中国汽车市场的价格战正在缓解。
Customers who buy Li Auto's L-series models between July 24-31 can get a limited-time offer worth up to RMB 12,300 ($1,700), the company said today on Weibo.
公司今天在微博上表示，在7月24日至31日之间购买理想汽车L系列车型，可获得高达人民币12300元（约合1700美元）的限时优惠。
Li Auto's current models include the L-series extended-range electric vehicles (EREVs) -- Li L6, Li L7, Li L8, Li L9 -- as well as the all-electric Li Mega MPV (multi-purpose vehicle).
目前理想汽车的车型包括L系列增程式电动汽车（EREVs）——理想L6、理想L7、理想L8、理想L9，以及全电动理想Mega MPV（多功能车辆）。
In its July 2 announcement of purchase incentives valid until July 15, the L series and the Li Mega were offered incentives of up to RMB 17,000.
7月2日公布的购车补贴将在7月15日之前有效，当时L系列和理想Mega均可获得高达人民币17000元的补贴。
The latest offer announced today means that Li Auto has stopped offering official discounts on the Li Mega while scaling back the amount for the L series.
今天宣布的最新优惠意味着，理想汽车已经停止对理想Mega的官方优惠，并削减了L系列的优惠金额。
Specifically, the latest purchase offer announced by Li Auto today retains the RMB 10,000 worth of purchase rights and 0 percent down payment financial incentives previously offered.
特别地，理想汽车今天宣布的最新购车优惠保留了之前提供的价值人民币10000元的购车权益和0%的首付款金融激励。
The company has reduced the exclusive gift package from the previous maximum of RMB 7,196 to RMB 2,399.
公司将专属礼包从之前最高的人民币7196元减少到了人民币2399元。
Li Auto's move comes at a time when the price war in China's auto industry is easing, after a number of luxury brands have scaled back significant discounts.
理想汽车的此举正值中国汽车行业的价格战正在缓和，此前一些豪华品牌已经撤回了大幅优惠。
BMW pulled out of the price war in China's auto market by increasing the price of its entire model range by at least RMB 30,000, the Securities Times said in a July 16 report.
《证券时报》7月16日的一篇报道称，宝马通过将其整个车型系列的售价至少提高30,000元退出了中国汽车市场的价格战。
On July 17, local auto media outlet Auto Home reported that Nio (NYSE: NIO) would scale back its discounts on some models on July 22, with the discounts on both the ET5 and ET5 Touring reduced by RMB 3,000, and the discounts on the ES6 and EC6 reduced by RMB 5,000.
7月17日，中国本土汽车媒体机构“汽车之家”报道称，蔚来将于7月22日削减一些车型的优惠，ET5和ET5 Touring的优惠将降低3,000元，ES6和EC6的优惠将降低5,000元。
As of now, Nio has not denied the report, but has also not publicly announced the reduced offers on its social media channels.
目前，蔚来尚未否认该报道，但也尚未公开宣布其在社交媒体上缩减优惠的消息。
Li Auto delivered 47,774 vehicles in June, up 46.66 percent year-on-year and up 36.42 percent from May, according to data released on July 1.
根据7月1日公布的数据，Li Auto在6月交付了47,774辆车，同比增长46.66%，环比增长36.42%。
In the second quarter, Li Auto delivered 108,581 vehicles, up 25.48 percent year-on-year and up 35.05 percent from the first quarter.
第二季度，理想汽车交付了108,581辆车，同比增长25.48%，环比增长35.05%。
So far this month, 30,200 Li Auto vehicles have been registered for insurance in China, according to CnEVPost's calculations based on its previously published weekly figures.
根据CnEVPost根据其之前公布的每周数字计算，本月迄今为止，理想汽车在中国的保险业务中已注册了30,200辆汽车。
($1 = RMB 7.2389)
（1美元=7.2389人民币）
China Jul EV sales preview: Deutsche Bank expects Nio at 21,000 units, Xpeng 10,000, BYD 300,000
德意志银行预计，7月蔚来的销量将达到21,000辆，小鹏汽车将达到10,000辆，比亚迪将达到300,000辆。