share_log

Amazon's Twitch Sees Growth Slowdown, Profitability Issues

Amazon's Twitch Sees Growth Slowdown, Profitability Issues

亚马逊旗下的Twitch增长放缓,盈利问题
Benzinga ·  07/29 09:53

Amazon.com Inc (NASDAQ:AMZN) acquired live-video startup Twitch Interactive for nearly $1 billion in 2014.

2014年,亚马逊公司(纳斯达克:AMZN)斥资近10亿美元收购了直播视频创业公司Twitch Interactive。

According to current and former employees who are knowledgeable about its finances, Twitch remains unprofitable despite periods of significant popularity. the WSJ reports.

据熟悉其财务状况的现任和前任员工透露,尽管有过显著的人气,Twitch仍未盈利,据华尔街日报报道。

Documents reviewed by the Wall Street Journal indicate Twitch's highest-paying users are spending less, and third-party data shows slowed growth in new users and engagement.

华尔街日报评审的文件显示,Twitch支付最高的用户减少了消费,第三方数据显示,新用户增长和用户参与度放缓。

Following two rounds of layoffs in the past year, staffers worry about a potential third round after an annual operational review this fall.

在过去一年中进行了两轮裁员后,员工们担心在今年秋季的年度运营审核后可能会有第三轮裁员。

Insiders express concern that Twitch could become a "zombie brand" at Amazon, similar to other sidelined projects like Goodreads and Woot.

内部人士表达了担心,Twitch可能会成为亚马逊的"僵尸品牌",类似于其他被搁置的项目,如Goodreads和Woot。

CEO Dan Clancy admitted in January that Twitch is not profitable, shortly after laying off around 500 workers.

CEO Dan Clancy在一月份承认Twitch没有盈利,此后裁员大约500名员工。

Recently, Twitch closed its operations in South Korea, disbanded its Safety Advisory Council, and raised subscription prices for the first time.

最近,Twitch关闭了其在韩国的运营,解散了其安全顾问委员会,同时首次提高了订阅价格。

Internal documents reviewed by the Journal revealed that the live-streaming service generated approximately $667 million in ad revenue and $1.3 billion in commerce revenue in 2023, representing less than 0.5% of Amazon's total revenue.

《华尔街日报》评审的内部文件显示,这家直播流媒体服务公司在2023年产生了约6.67亿美元的广告收入和13亿美元的商业收入,仅占亚马逊总营业收入的0.5%以下。

Amazon expects second-quarter net sales of $144 billion—$149 billion, below the consensus estimate of $150.1 billion.

亚马逊预计第二季度净销售额为1440亿至1490亿美元,低于共识预估的1501亿美元。

Price Action: AMZN shares are trading higher by 0.59% at $183.59 at the last check Monday.

价格走势:周一最后一次交易时,AMZN股价上涨0.59%,报183.59美元。

Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

免责声明:本内容部分使用人工智能工具生成,并经Benzinga编辑审核发布。

Image via Shutterstock

图片来自shutterstock。

声明:本内容仅用作提供资讯及教育之目的,不构成对任何特定投资或投资策略的推荐或认可。 更多信息
    抢沙发