share_log

Meta's Threads Reaches 200M Users, Rivaling X in Social Media Race

Meta's Threads Reaches 200M Users, Rivaling X in Social Media Race

Meta的Threads已达到2亿用户,与X在社交媒体竞争中并驾齐驱。
Benzinga ·  12:27

Meta Platforms Inc (NASDAQ:META) continues to build on its social media dominance with its latest platform, Threads, achieving significant milestones in user engagement.

Meta Platforms公司(NASDAQ:META)继续扩大其社交媒体的主导地位,在其最新平台Threads上取得了用户参与的重大进展。

Just a day after Meta CEO Mark Zuckerberg mentioned Threads reaching "almost" 200 million users during the company's fiscal second-quarter 2024 earnings call, the platform has officially crossed that milestone, TechCrunch reports.

Meta首席执行官马克·扎克伯格在公司2024财年第二季度业绩电话会议上提到Threads达到了“几乎”20000万用户,仅仅一天之后,据TechCrunch报道,该平台已经正式超过这一里程碑。

Adam Mosseri, the head of Instagram, confirmed in a post on Threads that the Twitter rival has now reached 200 million active users.

Instagram负责人亚当·莫塞里在Threads的一篇文章中证实,这家Twitter的竞争对手现在已经拥有20000万活跃用户。

Meta accomplished this feat in just 13 months since the platform's launch in July 2023.

Meta自2023年7月推出该平台以来仅用了13个月就实现了这一壮举。

Threads' growth has been notable. It reached 150 million users by April 2024 and hit 175 million by its first anniversary in July before quickly jumping to 200 million in August. In comparison, Threads' main competitor, X (formerly Twitter), reported over 600 million monthly users in May, as stated by its owner Elon Musk.

Threads的增长非常显著。2024年4月,它的用户数量达到15000万,到7月完成首个周年之前已经到达了17500万,然后在8月迅速突破了20000万。相比之下,Threads的主要竞争对手X(前身为Twitter)在5月报告其拥有超过60000万月度活跃用户,其所有者埃隆·马斯克如是说。

Prior reports indicated Meta will leverage its success in digital advertising to offer more targeted and personalized ads on Threads.

之前的报道表明,Meta将利用其数字广告的成功来在Threads上提供更有针对性和个性化的广告。

Meta stock gained over 52% as it remains invested in its artificial intelligence ambitions. In July, the Facebook parent reported second-quarter revenue of $39.07 billion, up 22% year over year and beating analyst consensus of $38.31 billion.

由于继续投资于其人工智能的雄心壮志中,Meta股票上涨了52%以上。今年7月,Facebook母公司报告了第二季度营业收入为390.7亿美元,同比增长22%,超过分析师预期的383.1亿美元。

Price Action: META shares traded lower by 1.39% at $490.84 at the last check Friday.

市场表现:META股票上周五收盘时下跌了1.39%,报490.84美元。

Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

免责声明:本内容部分使用人工智能工具生成,并经Benzinga编辑审核发布。

Photo by Ascannio via Shutterstock

图片由shutterstock的Ascannio提供。

声明:本内容仅用作提供资讯及教育之目的,不构成对任何特定投资或投资策略的推荐或认可。 更多信息
    抢沙发