Google Parent Alphabet's Breakup Could Boost Stock Value, Citing Higher Investor Appeal For Pure-Play Assets: Analyst
Google Parent Alphabet's Breakup Could Boost Stock Value, Citing Higher Investor Appeal For Pure-Play Assets: Analyst
In a groundbreaking judgment, a U.S. federal judge found that Alphabet Inc. (NASDAQ:GOOG) (NASDAQ:GOOGL) illegally sustained search and text advertising monopolies.
在一项开创性的判决中，一名美国联邦法官认定Alphabet Inc.（纳斯达克代码：GOOG）（纳斯达克代码：GOOGL）非法维持搜索和文本广告垄断地位。
This ruling is a notable triumph for the Department of Justice, led by Jonathan Kanter.
这项裁决对由Jonathan Kanter领导的司法部是一个值得注意的胜利。
Antitrust regulators accused Google's parent company of preserving its monopoly in online search and advertising by paying $26 billion to Apple Inc. (NASDAQ:AAPL), Samsung Electronics, and other smartphone manufacturers over several decades for prominent placement on browsers and mobile devices.
反垄断监管机构指控谷歌的母公司通过在浏览器和移动设备上支付260亿美元给苹果公司（纳斯达克:AAPL）、三星电子和其他智能手机制造商来维持其在线搜索和广告垄断地位。
This lawsuit was in addition to two DOJ antitrust cases against Google, alleging that the company illegally fortified its monopolies.
这起诉讼案是对谷歌进行的两起反垄断诉讼的补充，指控该公司非法巩固其垄断地位。
Needham analyst Laura Martin reiterated Alphabet stock a Buy rating with a price forecast of $210.
Needham分析师Laura Martin重申对Alphabet股票的买入评级，并预测其价格为210美元。
In the long term, Alphabet's strategic position is best-in-class, the analyst writes.
分析师写道，从长期来看，Alphabet的战略地位是最佳的。
The company's $237 billion in global ad revenue for 2023 accounted for 38% of worldwide digital ad spending, eMarketer reports. In digital markets, which tend to favor dominant players, Alphabet has emerged as a clear winner, Martin highlights.
据eMarketer报道，该公司2023年在全球范围内实现了2370亿美元的全球广告收入，占全球数字广告支出的38%，在数字市场上，Alphabet已经成为明显的赢家。
The analyst views Alphabet's breakup as beneficial, noting its parts are 'worth' more individually than as a whole.
分析师认为，对Alphabet进行分拆是有益的，指出它的各个部分分别比整体更有价值。
According to Martin, the EU will likely mandate Alphabet to spin off its third-party network ad business.
Martin称，欧盟可能会要求Alphabet剥离其第三方网络广告业务。
YouTube would be valued at $455 billion-$643 billion if separately traded.
如果单独交易的话，YouTube的估值将为4550亿-6430亿美元。
The analyst writes that if Alphabet is broken up, its shares would likely appreciate for several reasons.
分析师写道，如果Alphabet被分拆，它的股票有几个原因可能会升值。
Investors value pure-play assets more because they can better manage risk exposure than conglomerates.
投资者更看重纯粹的资产，因为它们可以更好地管理风险暴露，而不是企业集团。
Increased transparency from separate entities would meet materiality standards, offering more detailed data to investors, Martin adds. Employee retention might improve as staff receive stock in the company they can influence directly.
通过分开实体，增加透明度，提供更详细的数据给投资者，员工受益于获得股票，可以直接影响公司，从而提高员工保留率。
A breakup would also increase capital allocation accountability to Wall Street.
分裂还将提高资本分配的对下负责度。
Additionally, by reducing its size through spin-offs, Alphabet could lower regulatory risks and potential fines, as regulators often target "Big Tech" based on market cap.
此外，通过分拆减小其规模，Alphabet可以降低监管风险和潜在罚款，因为监管当局通常是根据市值而针对"大科技"。
Martin expects the company to report EPS of $7.62 in FY24.
Martin预计该公司2024财年的每股收益为7.62美元。
Price Action: GOOG shares are trading higher by 0.31% to $161.13 at the last check on Tuesday.
GOOG股票的价格为161.13美元，上涨了0.31%。