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Meta CEO Mark Zuckerberg Owns Two Of The Biggest Social Media Platforms In The World. He Now Thinks This Experience On Phones Is 'Anti-Social,' And Why He's Focused On Ray-Ban Smart Glasses

Meta CEO Mark Zuckerberg Owns Two Of The Biggest Social Media Platforms In The World. He Now Thinks This Experience On Phones Is 'Anti-Social,' And Why He's Focused On Ray-Ban Smart Glasses

Meta CEO马克·扎克伯格拥有全球最大的两个社交媒体平台。他现在认为手机体验“反社交”,因此专注于雷朋智能眼镜。
Benzinga ·  01:40

Mark Zuckerberg, the CEO of Meta Platforms Inc. (NASDAQ:META), acknowledged that the current social media experience on smartphones is "anti-social." This revelation is part of the reason why he is focusing on the development of Ray-Ban smart glasses.

Meta Platforms Inc.(纳斯达克股票代码:META)首席执行官马克·扎克伯格承认,当前智能手机上的社交媒体体验是 “反社会的”。这一启示是他专注于开发雷朋智能眼镜的部分原因。

What Happened: Zuckerberg, in a recent interview with South Park Commons, a San Francisco-based tech community, highlighted the limitations of the social media experience on small screens. This, he says, is a driving factor behind the development of the Ray-Ban smart glasses.

发生了什么:扎克伯格在最近接受总部位于旧金山的科技社区South Park Commons采访时强调了小屏幕上社交媒体体验的局限性。他说,这是雷朋智能眼镜开发的驱动因素。

"When you're building social apps, it's kind of this weird thing that you primarily are delivering through this tiny little screen that people carry around," said Zuckerberg.

扎克伯格说:“当你开发社交应用程序时,你主要是通过人们随身携带的这个小屏幕来提供的,这有点奇怪。”

Meta, the parent company of major social media platforms like Facebook, Instagram, WhatsApp, and Threads, is looking to revolutionize the social media experience. According to Statista, Meta has 3.5 billion – or a little less than half the world's population – using one of its services at least once a month.

脸书、Instagram、WhatsApp和Threads等主要社交媒体平台的母公司Meta正在寻求彻底改变社交媒体体验。根据Statista的数据,Meta有35人(略低于世界人口的一半)每月至少使用其一项服务一次。

However, Zuckerberg believes that the current format, primarily accessed through small, brightly lit screens, is "anti-social."

但是,扎克伯格认为,目前的格式,主要通过光线明亮的小屏幕进行访问,是 “反社会的”。

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"It's part of the reason why I care so much about glasses. It's just such a more natural thing," said Zuckerberg.

“这是我如此关心眼镜的部分原因。这是一件更自然的事情,” 扎克伯格说。

The Ray-Ban smart glasses, announced in 2020, offer features such as photo-taking, Instagram live streaming, and the use of Meta's AI assistant for queries. Despite not having augmented reality like the Meta Quest virtual reality headset, Zuckerberg is confident that the wearable tech will gain popularity.

2020年发布的雷朋智能眼镜提供拍照、Instagram直播以及使用Meta的人工智能助手进行查询等功能。尽管没有像Meta Quest虚拟现实耳机那样的增强现实,但扎克伯格相信这种可穿戴技术将越来越受欢迎。

Why It Matters: Zuckerberg's acknowledgment of the limitations of the current social media experience aligns with the ongoing evolution of wearable tech. Meta's Ray-Ban smart glasses have been gaining traction in the market, with the company acquiring a 5% stake in EssilorLuxottica (OTC:ESLOY) to bolster the development of the device.

为何重要:扎克伯格承认当前社交媒体体验的局限性,这与可穿戴技术的持续发展相吻合。Meta的雷朋智能眼镜在市场上越来越受欢迎,该公司收购了EssilorLuxottica(场外交易代码:ESLOY)5%的股份,以支持该设备的开发。

Rival Apple Inc. (NASDAQ:AAPL) is reportedly developing a potential competitor to Meta's smart glasses, named Apple Glass. However, it may not hit the market for several years more.

据报道,竞争对手苹果公司(纳斯达克股票代码:AAPL)正在开发Meta智能眼镜的潜在竞争对手,名为Apple Glass。但是,它可能要等好几年才能上市。

Moreover, EssilorLuxottica, the maker of Ray-Ban, has attracted interest from other major tech companies, including Alphabet Inc.'s (NASDAQ:GOOGL) (NASDAQ:GOOG) Google, for potential partnerships.

此外,雷朋的制造商EssilorLuxottica吸引了包括Alphabet Inc在内的其他主要科技公司的兴趣。”s(纳斯达克股票代码:GOOG)(纳斯达克股票代码:GOOG)谷歌,用于潜在的合作伙伴关系。

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Photo courtesy: Ray-Ban

照片由 Ray-Ban 提供

This story was generated using Benzinga Neuro and edited by Kaustubh Bagalkote

这个故事是使用 Benzinga Neuro 创作的,由 Kaustubh Bagalkote

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