KENDALL JENNER IS FACE OF NEW FRAGRANCE, SUBLIME BY TORY BURCH
KENDALL JENNER IS FACE OF NEW FRAGRANCE, SUBLIME BY TORY BURCH
"Kendall has a quiet power," Burch says. "She knows who she is and she's fearless. She is an entrepreneur and a role model for so many people, and that was important to me."NEW YORK, Aug. 19, 2024 /PRNewswire/ -- American luxury lifestyle brand Tory Burch, in partnership with leading global beauty company Shiseido Americas Corporation, introduces its newest fragrance, Sublime. The campaign featuring Kendall Jenner was photographed by Mert Alas and Marcus Piggott and concepted by Be Good Studios.
美洲豪华生活品牌Tory Burch与全球顶级美容公司资生堂美洲公司合作推出其最新香氛Sublime。由Mert Alas和Marcus Piggott拍摄，由Be Good Studios构思的广告以Kendall Jenner为代言人。
"Sublime is beautiful, it's sexy, it's confident," says Jenner. "I love what Tory does and what she stands for. I want to align with designers who feel genuinely right to me, and this felt natural and organic."
“Sublime是美丽、性感、自信的，” Jenner说。“我喜欢Tory的作品以及她所代表的东西。我想和那些真正合适我的设计师合作，这一次感觉很自然，很有机会。”
The campaign includes a video with original music by London artist Bakar, covering Edwyn Collins's 1994 track "A Girl Like You." In it, Kendall holds a sculpture of the Sublime bottle, designed by award-winning artist Malin Ericson. An abstract take on Tory's Double T, the curvilinear glass body is topped by a silver cap with a playful off-center logo.
广告包含一段由伦敦音乐家Bakar创作的原创音乐，演唱Edwyn Collins 1994年的歌曲“A Girl Like You”。在广告中，Kendall手持由屡获奖项的艺术家Malin Ericson设计的Sublime香水瓶雕塑。这款双T形香水瓶的抽象玻璃外观配有银色盖子，盖子上印有玩味的非中心对称图案。
"Kendall has a quiet power," Burch says. "She knows who she is and she's fearless. She is an entrepreneur and a role model for so many people, and that was important to me."
“Kendall拥有一种内在的力量，”Burch说。“她知道自己是谁，非常勇敢。她是一名企业家，也是很多人的榜样，这一点对我非常重要。”
Sublime reflects how Tory sees women today. "They want the perfect balance of sensuality and strength." Unexpected notes create a unique, sexy dimension: the alchemy of leather blended with delicate rose, osmanthus flower, earthy vetiver, and bright mandarin. Tory collaborated with Givaudan Master Perfumer Rodrigo Flores-Roux, Perfumer Christine Hassan, and Shiseido to develop the fragrance, grounded by hints of ivy, patchouli, and magnolia.
Sublime体现了Tory对今天女性的看法。“她们想要完美的性感和力量的平衡。”令人意外的调配营造出独特而性感的氛围：由皮革调配混合出脆弱的玫瑰、桂花花朵、强烈的中草药、明亮的柑橘口味。Tory与资生堂的Givaudan Master Perfumer Rodrigo Flores-Roux、Perfumer Christine Hassan合作开发了这款香水，以常春藤、广藿香和玉兰为基础。
"Sublime is the ultimate way you want to feel: confident, sensual, strong," Burch adds. "It is a word and an emotion that has no ending... It makes you feel like anything is possible."
Burch补充道：“Sublime是您想感受到的极致方式：自信、性感、强大。它是一个没有终点的词语和情感......它让您感觉一切皆有可能。”
Sublime by Tory Burch will be available in the U.S. at Ulta and in Tory Burch boutiques and on toryburch.com beginning today. Additional global retailers will follow in Fall 2024. The full-size 90mL fragrance retails for $155; 50mL for $125; 30mL for $85; and the 10ml travel spray for $35.
Tory Burch的Sublime香水将在美国Ulta、Tory Burch专卖店和toryburch.com上发售。标准容量90mL的香氛售价155美元；50mL售价125美元；30mL售价85美元；10ml旅行装售价35美元。 toryburch.com 2024年秋季，其他全球零售商也将开始销售Sublime。
PRESS CONTACT:
Madeleine Hulstrom, Senior Manager, Public Relations, Tory Burch
[email protected]
媒体联系人：
Tory Burch公共关系高级经理Madeleine Hulstrom
[email protected]
Emily Blumhardt, Senior Manager, Global Integrated Communications, Shiseido Fragrances
[email protected]
Shiseido Fragrances全球综合传播高级经理Emily Blumhardt
[email protected]
ABOUT TORY BURCH:
Tory Burch launched her American luxury lifestyle brand in 2004. Her aesthetic is anchored in the relaxed elegance of American sportswear, known for its craftsmanship and quality. The collections include ready-to-wear, handbags, footwear, accessories, jewelry, home, and beauty.
关于Tory Burch:
Tory Burch于2004年推出其美国豪华生活品牌的时尚风格扎根于美国运动服的轻松优雅，以其工艺和品质而著称。产品系列包括成衣、手袋、鞋类、配饰、珠宝和家居装饰品、美容等方面。
Empowering women is Tory's guiding principle, expressed through her collections and her work at the Tory Burch Foundation. Established in 2009, the Foundation provides women entrepreneurs in the United States with capital, education, and community.
赋予女性权力是Tory的指导原则，通过她的作品和工作在Tory Burch基金会中体现。基金会成立于2009年，为美国女性企业家提供资金、教育和社区支持。
ABOUT SHISEIDO AMERICAS CORPORATION:
Shiseido Americas Corporation is a subsidiary of Tokyo-based Shiseido Company, Limited, a leading global beauty company. Shiseido Americas' portfolio of prestige beauty brands includes Shiseido, NARS, Clé de Peau Beauté, Drunk Elephant, Tory Burch Beauty, Dr. Dennis Gross Skincare and several prestige fragrance brands including Issey Miyake and Narciso Rodriguez. Shiseido Americas is headquartered in New York City and employs more than 2,000 individuals in the United States, Canada, and throughout Latin America.
关于资生堂美洲公司:
Shiseido Americas Corporation是东京上市的全球领先美容公司资生堂公司的子公司。Shiseido Americas的高档美容品牌组合包括资生堂、NARS、Clé de Peau Beauté、Drunk Elephant、Tory Burch Beauty、Dr. Dennis Gross Skincare以及多个高档香水品牌包括Issey Miyake和Narciso Rodriguez。Shiseido Americas总部位于纽约市，在美国、加拿大和整个拉丁美洲拥有超过2,000名员工。
SOURCE Shiseido Americas Corporation
资料来源：Shiseido Americas Corporation