The following is a summary of the Yatsen Holding Limited (YSG) Q2 2024 Earnings Call Transcript:

Financial Performance:

• Yatsen reported a 7.5% year-over-year decline in total net revenues to RMB794.5 million.

• Gross margin increased to 76.7% from 74.7% year-over-year, driven by a higher sales mix of high gross margin products.

• Net loss margin narrowed by 1.9 percentage points to 10.8% from 12.6% year-over-year, reflecting efficiency improvements.

• Operating expenses, as a percentage of total revenues, increased to 93.7% from 90.5% due to strategic investments.

• Non-GAAP net loss margin increased to 9.4% from 5.4% year-over-year, influenced by higher marketing investments.

Business Progress:

• Expanded product offerings in both Skincare and Color Cosmetics brands including the successful Biolip Essence.

• Launched the new Yatsen Global Innovation R&D Center in Shanghai to bolster product innovation.

• Focused on strengthening brand equity and visibility, notably through events like the China Conference of Cosmetics Science and Technology and collaborations with influencers and celebrities.

Opportunities:

• Continued development and launch of new products, focusing on high-demand items like functional skincare and innovative cosmetic products.

• Expansion into additional sales channels, particularly TV, to enhance revenue growth and profitability.

Risks:

• Competitive pressures and shifting consumer preferences in the beauty market affecting revenue growth and product acceptance.

• Dependence on specific platforms like Douyin for sales contributions can pose risks if the platform's policies or user engagement changes adversely.

Tips: This article is generated by AI. The accuracy of the content can not be fully guaranteed. For more comprehensive details, please refer to the IR website. The article is only for investors' reference without any guidance or recommendation suggestions.