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SARAH CREAL ANNOUNCES SEPHORA LAUNCH CALLING IN THE NEW AGE OF LUXURY BEAUTY

SARAH CREAL ANNOUNCES SEPHORA LAUNCH CALLING IN THE NEW AGE OF LUXURY BEAUTY

SARAH CREAL宣布Sephora推出,在奢侈美容新时代的呼唤中。
PR Newswire ·  09/03 09:13

THE LUXURY BEAUTY BRAND FOR WOMEN 40+ IS FOUNDED BY THE VISIONARY PRODUCT DEVELOPER.

这个专为40岁以上女性打造的奢华美妆品牌是由具有远见的产品开发者创立的。

NEW YORK, Sept. 3, 2024 /PRNewswire/ -- Sarah Creal announces its launch into 22 doors nationwide at Sephora and on Sephora.com. The luxury beauty brand founded by Sarah Creal, a visionary Product Developer and Brand Builder of 30 years, features high performance makeup and skincare essentials for women 40+.

2024年9月3日,纽约/美通社——Sarah Creal宣布在塞福拉全国22家门店和Sephora.com上线。由Sarah Creal创立的奢华美妆品牌,她是一位具备30年经验的具有远见的产品开发者和品牌创建者,专门打造出高性能的彩妆和护肤产品,面向40岁以上的女性。

Sarah Creal Beauty
Sarah Creal美妆

Scientifically-advanced, multi-use products deliver moisture, wear and repair, both immediately and long term. Powerful on their own, each formula was developed to work harmoniously as a team. Sarah Creal clinically tests every product with third party labs and presents all products in considered, bespoke packaging.

科学先进、多用途产品可立即和长期提供滋润、耐用和修复效果。每种配方单独使用时都具有强大功效,而且每个配方都是为了协同作用而开发。Sarah Creal通过第三方实验室对每种产品进行临床测试,并采用精心设计的包装呈现所有产品。

Sephora will introduce the brand with its core lineup of Everyday Essentials (launched at SarahCrealBeauty.com this June), alongside a NEW Lip Collection comprised of 10 Hydrating Lipsticks called Speak For Yourself and a Peptide Priming Treatment called Lip Grip. Lip Grip is a colorless, universal lip treatment that holds your lipcolor in place while blurring to soften the look of lip lines – a common concern for the brand's key demographic. The lipstick collection Speak For Yourself celebrates women's rights, with shade names including Pink Tax, Red V. Wade, Double Standard, Pay Equity and Madam President.

Sephora将介绍该品牌的核心系列产品Everyday Essentials(于今年6月在SarahCrealBeauty.com上推出),并推出由10款保湿唇膏组成的全新唇部系列Speak For Yourself,以及一款名为Lip Grip的肽妆前护理产品。Lip Grip是一种无色的通用唇部护理产品,可以让唇膏持久固定在唇部,同时模糊唇纹,软化唇部肌肤——这是该品牌主要受众所关注的常见问题。唇膏系列Speak For Yourself以庆祝妇女权益为主题,其中包括粉色税金、罗e罗德诉韦德、双重标准、工资公平和女总统等色号。

Founder and CEO Sarah Creal says of the partnership - "Women 40+ have been overlooked by the beauty industry long enough—I should know: I've spent 30 years creating products and brands designed for women in their 20s and 30s. In building my own brand, it was my mission to fill this massive need gap. At 54, it's personal! I'm so thrilled that it's coming to life with a dream partner in Sephora."

创始人兼首席执行官Sarah Creal谈及合作伙伴关系时表示:“40岁以上的女性在美容行业被忽视已经够久了——我清楚:我花了30年的时间开发专为20多岁和30多岁女性设计的产品和品牌。在打造我自己的品牌时,我的使命是填补这一巨大的市场需求空白。对我来说,作为一个54岁的人,这是个人的事情!我很高兴能够在塞福拉这样一个梦想的合作伙伴的帮助下实现这一目标。”

"We are thrilled to partner with Sarah Creal Beauty, an innovative brand that addresses a gap in the market for tailored beauty solutions for clients with mature skin," said Amy Abrams, VP Makeup Merchandising at Sephora. "With its scientifically advanced, multi-use formulations, this brand not only seeks to support and enhance daily beauty routines, but also empowers consumers to find effective solutions for their unique skin concerns at 40+, which we know will resonate with our Sephora community."

Sephora的VP化妆品采购Amy Abrams表示:“我们很高兴与Sarah Creal Beauty这样一个创新品牌合作,解决市场上针对成熟肌肤客户的定制美容解决方案的空白。凭借其科学先进、多用途的配方,这个品牌不仅致力于支持和增强日常美容程序,还赋予消费者在40多岁时寻找有效解决方案的力量,我们知道这将与我们的塞福拉社区产生共鸣。”

The Sarah Creal lineup includes:

Sarah Creal系列包括:

  • Firm Offer, (4 in 1 Ultimate Eye Cream, $95)
  • Moisture Source (Bi-Phase Brightening Essence, $95)
  • Brilliant Repair Shield SPF 50 (Illuminating Serum Broad Spectrum Sunscreen, $64)
  • Face Flex (Concealer & Complexion Enhancer, $58)
  • The Complexion Brush (Ultra- Soft Concealer & Foundation Blender, $48)
  • Back Of The Cab (Volumizing Longwear Tubing Mascara, $40)
  • The Adults Are Talking (Solid Serum Lip Repair, $42).
  • NEW Speak For Yourself (Hydrating Lipstick in 10 shades, $50)
  • NEW Lip Grip (Peptide Priming Treatment, $36)
  • 坚定报价(4合1深层眼霜,$95)
  • 保湿源(双相美白精华液,$95)
  • 亮丽修护防晒霜SPF 50(亮丽精华美白防晒霜,$64)
  • 脸部弹性修复(遮瑕修饰霜,$58)
  • 底妆刷(超柔遮瑕及粉底融合器,$48)
  • 计程车后座(浓密持久睫毛膏,$40)
  • 成年人的对话(固体精华唇部修复品,$42)
  • 全新Speak For Yourself口红(10种色号,售价$50)
  • 全新Lip Grip(肽基底护理,售价$36)

Sarah Creal is Free of: Judgment. Dismissive language. Lofty promises. Unattainable goals. The brand is Vegan, Gluten Free, Cruelty Free, Fragrance Free and Clean at Sephora.

Sarah Creal不含:审判、不屑一顾的语言、不切实际的承诺、不可实现的目标。该品牌为素食主义、无麸质、无残忍测试、无香料,并在Sephora提供清洁产品。

Sarah Creal launches on Sephora.com September 3rd, with an in-store rollout in 22 doors starting September 4th.

Sarah Creal将于9月3日在Sephora.com上线,9月4日在22个门店开始陆续开售。

For further information, quotes, images or to request an interview, please contact Bec Wilson at CGC NYC, [email protected]

如需进一步信息、报价、图片或请求采访,请联系CGC NYC的Bec Wilson。 [email protected]

SOURCE Sarah Creal Beauty

信息来源:Sarah Creal Beauty

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