Ford's August EV Sales Surge 29% Driven By Cybertruck Rival F-150 Lightning, Despite Its Slowing Future EV Plans
Ford's August EV Sales Surge 29% Driven By Cybertruck Rival F-150 Lightning, Despite Its Slowing Future EV Plans
While the Mustang Mach-E SUV is directly up against EV giant Dearborn-based Ford Motor Co (NYSE:F) sold 8,944 electric vehicles in August in the U.S., marking a jump of 29% from the corresponding month last year, the company said on Thursday.
福特汽车公司(NYSE:F)在美国8月销售了8,944辆新能源车，比去年同月增长了29%。该公司周四表示。
What Happened: The drive in Ford's EV sales last month was largely driven by a 161% jump in sales for the F-150 Lightning pickup truck, of which the company sold 2,654 units.
据悉，福特上个月的电动汽车销量大幅增长161%，其中F-150 Lightning皮卡销量增加了2,654辆。
Ford's other two EV offerings in the U.S.- the Mustang Mach-E SUV and the E-transit van- also saw sales grow from last year by 6.1% and 6.7%, respectively.
福特在美国的另外两款新能源车型——Mustang Mach-E SUV和E-transit面包车的销量分别增长了6.1%和6.7%。
| Model | August 2024 Sales | August 2023 Sales |
| Mustang Mach-E | 5,341 | 5,033 |
| F-150 Lightning | 2,654 | 1,018 |
| E-transit | 949 | 889 |
| Total | 8,944 | 6,940 |
| 型号 | 2024年8月销售额 | 2023年8月销售额 |
| 野马Mach-E | 5,341 | 5,033 |
| F-150 Lightning | 2,654 | |
| E-transit | 949 | 889 |
| 总费用 | 8,944 | 6,940 |
While the Mustang Mach-E SUV is directly up against EV giant Tesla Inc's Model Y SUV in the mass market electric SUV segment, the F-150 Lightning is up against the company's Cybertruck in the electric pickup segment.
虽然Mustang Mach-E SUV在大众市场电动SUV领域直接与特斯拉公司的Model Y SUV竞争，但F-150 Lightning在电动皮卡领域与特斯拉的Cybertruck竞争。
Rising Cybertruck sales appear to have no effect on F-150 Lightning sales, which continue to grow this year compared to the same quarters last year. Tesla began delivering its Cybertruck only in November of last year.
Cybertruck销售的增长似乎对F-150 Lightning销售没有影响，今年同期销量持续增长。特斯拉仅在去年11月开始交付其Cybertruck。
In the second quarter, Ford sold 7,902 Lightning trucks, marking a 77% growth from last year despite Tesla delivering 8,755 Cybertrucks in the quarter, as per Kelley Blue Book estimates.
根据凯利蓝皮书的估计，在第二季度，福特销售了7,902辆Lightning巨头卡车，比去年增长了77％，而特斯拉在该季度交付了8,755辆Cybertruck。
Ford Slows Future EV Plans: Last month, Ford said that it is killing its plans to build a three-row electric SUV, initially slated for production in 2025, citing increased pricing pressure on electric vehicles. The company also postponed its plans for a successor of its F-150 pickup to 2027 and said it will start making a new electric commercial van in 2026.
福特减缓未来的新能源车计划: 上个月，福特表示，由于电动车的定价压力增加，该公司取消了原计划于2025年投产的三排座电动SUV。该公司还将其F-150皮卡的继任者计划推迟到2027年，并表示将在2026年开始制造新的电动商用货车。
Ford also said that it intends to use hybrid technology, which combines an electric motor with a gasoline engine, in its next three-row SUVs. "For some commercial applications and larger vehicles, the battery cost of a pure electric vehicle remains challenging," the company then said.
福特还表示，其下一款三排座SUV将采用混合动力技术，即将电动马达与汽油发动机结合在一起。该公司随后表示: "对于某些商业应用和较大型车辆来说，纯电动汽车的电池成本仍然具有挑战性。"
More details on the company's EV strategy are now expected in the first half of 2025.
有关该公司电动汽车战略的更多细节预计将在2025年上半年公布。
EV Financials: Ford's EV segment recorded an EBIT loss of $1.14 billion in the second quarter owing to industry-wide pricing pressure and lower wholesales despite significant cost reductions in the segment.
电动车财务业绩：由于整个行业受到价格压力和低批发销量的影响，尽管该板块大大降低成本，福特电动车业务在第二季度录得了11.4亿美元的亏损。
For the whole year, Ford expects to incur a loss of $5 billion to $5.5 billion within the EV segment, called Model E.
整个年度，福特预计在电动车业务板块（称为Model E）将会遭受50亿至55亿美元的亏损。
Check out more of Benzinga's Future Of Mobility coverage by following this link.
通过以下链接查看更多财经新闻《Benzinga智库：移动出行未来》
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Photo courtesy: Shutterstock
图片来源：shutterstock
