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Google Underscores Importance Of Empowering Users With Fact Check Tools Amid Rising Use Of AI

Google Underscores Importance Of Empowering Users With Fact Check Tools Amid Rising Use Of AI

谷歌强调了在人工智能的不断增长中赋予用户事实核查工具的重要性
Benzinga ·  09/10 06:34

Alphabet Inc. (NASDAQ:GOOG) (NASDAQ:GOOGL) subsidiary Google underscored the importance of empowering users with fact-check tools amid the rising use of AI, at the third edition of the Global AI Summit (GAIN) in Riyadh, Saudi Arabia.

Alphabet Inc.(纳斯达克股票代码:GOOG)(纳斯达克股票代码:GOOG)(纳斯达克股票代码:GOOG)子公司谷歌在沙特阿拉伯利雅得举行的第三届全球人工智能峰会(GAIN)上强调了在人工智能使用日益增加的情况下为用户提供事实核查工具的重要性。

What Happened: Google's managing director for Middle East and North Africa, Anthony Naccache, spoke about how users can fact-check what they see on the internet, instead of relying solely on big tech companies and media organizations to do this.

发生了什么:谷歌中东和北非董事总经理安东尼·纳卡奇谈到了用户如何对他们在互联网上看到的内容进行事实核查,而不是仅仅依靠大型科技公司和媒体组织来做到这一点。

Naccache said Google already has one such tool that has been available for a long time – reverse image search. This allows users to upload, or pinpoint Google Search to a specific image, and perform a reverse lookup for the image on the internet.

纳卡奇说,谷歌已经有一个这样的工具已经存在了很长时间——反向图像搜索。这允许用户上传特定图片,或将谷歌搜索精确定位到特定的图片,并在互联网上对该图片进行反向查询。

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订阅 Benzinga 技术趋势时事通讯,将所有最新的技术发展发送到您的收件箱。

However, with the advent of AI, it has been increasingly difficult to figure out if an image or text is genuine or generated or modified using AI.

但是,随着人工智能的出现,越来越难以确定图像或文本是真实的,还是使用人工智能生成或修改的。

While Naccache said Google is working with governments and regulatory agencies to figure it out, educating users is also an important cog in the wheel.

尽管纳卡奇表示,谷歌正在与政府和监管机构合作以解决这个问题,但教育用户也是一个重要的齿轮。

Why It Matters: In August 2023, Google's DeepMind team developed a new technology called SynthID, which makes it nearly impossible to remove watermarks from AI-generated images. This tool aims to help users identify AI-generated photos with high accuracy.

为何重要:2023年8月,谷歌的DeepMind团队开发了一项名为SynthID的新技术,该技术几乎不可能从人工智能生成的图像中删除水印。该工具旨在帮助用户高精度识别人工智能生成的照片。

Moreover, a study conducted by Google DeepMind in June revealed that the most common misuse of AI is the creation of deepfakes featuring politicians and celebrities. This misuse is almost twice as common as AI-assisted cyber-attacks, highlighting the urgent need for effective fact-checking tools.

此外,谷歌DeepMind在6月进行的一项研究显示,最常见的滥用人工智能是制作以政治家和名人为主题的深度伪造品。这种滥用行为几乎是人工智能辅助网络攻击的两倍,凸显了对有效事实核查工具的迫切需求。

The urgency of these tools is further underscored by the ease with which AI can be used to craft convincing fake news. In September 2023, a developer showcased a "disinformation machine" using OpenAI's ChatGPT, demonstrating how cheap and easy it has become to spread propaganda on a massive scale.

人工智能可以轻松制作令人信服的虚假新闻,这进一步凸显了这些工具的紧迫性。2023 年 9 月,一位开发者展示了一台使用 OpenAI 的 ChatGPT 的 “虚假信息机器”,展示了大规模传播宣传已变得多么便宜和容易。

In May, Meta Platforms Inc. took down numerous Facebook accounts linked to covert influence campaigns from countries like China, Iran, Russia, and Israel, further emphasizing the need for robust fact-checking mechanisms.

5月,Meta Platforms Inc.关闭了许多与来自中国、伊朗、俄罗斯和以色列等国家的秘密影响力活动相关的Facebook账户,进一步强调了建立强有力的事实核查机制的必要性。

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点击此链接,查看Benzinga对消费科技的更多报道。

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Photo by Andrea De Santis on Unsplash

安德里亚·德桑蒂斯在 Unsplash 上拍摄的照片

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