Northern Light Expands Generative AI Capabilities in SinglePoint
Northern Light Expands Generative AI Capabilities in SinglePoint
By expanding GenAI to search results in SinglePoint, users benefit from Northern Light's rich query syntax and can use GenAI with "expert searches" – the pre-written queries that populate many topical and company-specific dashboards used to share market and competitive intelligence insights within an enterprise. These queries can be large (e.g., contain a list of 20 competitors) or use complex query syntax (e.g., proximity operators or compound Boolean expressions). Such large and complex search queries do not lend themselves to be expressed as a question. GenAI produces instant executive summaries of search results from an organization's
market and competitive intelligence knowledge management system
GenAI可以为组织的搜索结果提供即时的高管摘要。
波士顿，2024年9月12日/PRNewswire/——Northern Light今天宣布，扩展了其SinglePoint知识管理平台用于市场研究和竞争情报的生成式人工智能（GenAI）能力。现在，用户可以一键调用SinglePoint的GenAI，即时生成搜索结果中所有文档的高管摘要；摘要着重于与搜索查询直接相关的信息和见解。
BOSTON, Sept. 12, 2024 /PRNewswire/ -- Northern Light today launched an expansion of the generative AI (GenAI) capabilities available in its SinglePoint knowledge management platform for market research and competitive intelligence. Now users can, with a single click, invoke SinglePoint's GenAI to instantly generate an executive summary of all the documents contained in a search result; the summary zeroes in on information and insights directly responsive to the search query.
Northern Light现在提供了一个“摘要”按钮，让用户调用SinglePoint的生成式人工智能，总结搜索CI内容中的关键要点。
The new search result summarization feature expands on Northern Light's generative AI-based question answering capability, introduced last year. Like question answering, search result summarization in SinglePoint is built on top of OpenAI's large language model (LLM). Alternatively, customers may elect to use Microsoft Azure AI models.
通过将GenAI扩展到SinglePoint的搜索结果中，用户可以充分利用Northern Light丰富的查询语法，并将GenAI与“专家搜索”一起使用——预先编写的用于共享企业内的市场和竞争情报见解的主题和公司特定仪表板。这些查询可能很大（例如，包含20个竞争对手的列表）或使用复杂的查询语法（例如，接近运算符或复合布尔表达式）。这种大型和复杂的搜索查询不适用于表达为问题。
By expanding GenAI to search results in SinglePoint, users benefit from Northern Light's rich query syntax and can use GenAI with "expert searches" – the pre-written queries that populate many topical and company-specific dashboards used to share market and competitive intelligence insights within an enterprise. These queries can be large (e.g., contain a list of 20 competitors) or use complex query syntax (e.g., proximity operators or compound Boolean expressions). Such large and complex search queries do not lend themselves to be expressed as a question.
此外，从关键来源总结最近的出版物是该新功能支持的一个用例。例如，一位Northern Light的客户在测试该新功能时，使用它总结了六个行业权威博客的每日帖子，供高管小组参考。最后，不必将查询表达为问题将极大地扩展GenAI的用途，适用于所有SinglePoint用户，因为“摘要”选项将出现在所有搜索结果中。
Furthermore, summarization of recent publications from key sources is a use case supported by the new feature. For example, one Northern Light client who beta tested the new feature used it to summarize daily posts from six industry authority blogs for an executive group. Lastly, not having to phrase a query as a question will greatly expand the use of GenAI for all SinglePoint users, since the "Summarize" option will appear on all search results.
最后，不必将查询表达为问题将极大地扩展GenAI的用途，适用于所有SinglePoint用户，因为“摘要”选项将出现在所有搜索结果中。
Northern Light's implementation of generative AI in SinglePoint utilizes the technique known as Retrieval Augmented Generation (RAG). RAG limits and controls the content upon which a GenAI answer is based and is not reliant upon the LLM's training data, which is often from dubious internet sources.
北极光在SinglePoint中实施了生成AI，利用了被称为检索增强生成（RAG）的技术。 RAG限制和控制了GenAI答案所基于的内容，并不依赖于通常来自可疑互联网来源的LLM训练数据。
In addition, Northern Light addresses a critical requirement for GenAI-based research systems that synthesize published content: source citations. All GenAI authored text in SinglePoint contains live links to the source material from which the summary or answer is derived so users can click through to the source documents of greatest interest to explore a given item in more detail. Sources may be from many of the content collections within the client organization's SinglePoint portal, including business news, original primary market research, thought leaders' commentary, technology white papers, conference abstracts, or industry and government databases.
此外，北极光解决了基于GenAI的研究系统合成发布内容的关键要求：引用来源。 SinglePoint中所有由GenAI撰写的文本都包含指向摘要或答案来源材料的实时链接，用户可以通过单击以探索感兴趣的源文档。 这些来源可能来自客户机构SinglePoint门户中的许多内容收藏，包括业务新闻、原始初级市场研究、思想领袖的评论、技术白皮书、会议摘要或行业和政府数据库。
"Summarization without the user having to ask a question is the first in a series of GenAI-related enhancements Northern Light will be introducing over the next 12 months," C. David Seuss, Northern Light's CEO, said. "The plan is to infuse GenAI throughout the SinglePoint application. We are going to use GenAI across content collections, in dashboards, for newsletters, and to populate documents used in business processes."
"总结而无需用户提问是北极光将在接下来的12个月内推出的一系列与GenAI相关的增强功能中的第一个，"北极光的首席执行官C. David Seuss表示。"计划是在SinglePoint应用程序中全面应用GenAI。 我们将在内容收藏中使用GenAI，在仪表板中使用，用于新闻简报，并用于填充业务流程中使用的文档。"
Northern Light pioneered the practical use of AI and machine learning technology in enterprise-class market and competitive intelligence knowledge management systems in 2017. SinglePoint's AI-based capabilities include automated "Insights Reports" – machine-generated summaries of search results – as well as referrals to documents addressing topics of known interest to a user based on their search history ("Recommended Reading List"), and links to topically similar documents contained in a search result based on an AI-driven semantic analysis ("More Like This").
北极光在2017年开创了AI和机器学习技术在企业级市场和竞争情报知识管理系统中的实际应用。 SinglePoint基于AI的功能包括自动化的"Insights Reports" – 搜索结果的机器生成摘要 – 还有基于用户搜索历史的兴趣主题的文件推荐（"Recommended Reading List"），以及基于AI驱动的语义分析的搜索结果中包含的与主题类似的文件的链接（"More Like This"）。
About Northern Light
关于北极光
Northern Light has been providing knowledge management platforms for competitive intelligence and market research insights to global enterprises since 1996. Northern Light's current clients include Fortune 1000 leaders across multiple industries such as life sciences, information technology, healthcare, consumer products, and manufacturing. Northern Light has over 200,000 users of its strategic research portals worldwide. Headquartered in Boston, Massachusetts, Northern Light has repeatedly been recognized as one of KMWorld's "AI 100" – the companies empowering intelligent knowledge management – and has won the KMWorld Readers' Choice Award multiple times.
自1996年以来，北极光一直为全球企业提供竞争情报和市场研究洞察的知识管理平台。 北极光目前的客户包括跨多个行业的财富1000领军企业，如生命科学、信息技术、医疗保健、消费品和制造业。 北极光在全球拥有20万以上的战略研究门户用户。 总部位于马萨诸塞州波士顿，北极光多次被认可为KMWorld的"AI 100"之一 – 这些公司推动智能知识管理，并多次赢得了KMWorld读者选择奖。
Media contact:
David Domeshek
(508) 873-7068
[email protected]
媒体联系人:
David Domeshek
(508) 873-7068
[email protected]
SOURCE Northern Light
SOURCE Northern Light
