Apple Rolls Out iPhone 16, Apple Watch Series 10, and AirPods 4 Globally
Apple Rolls Out iPhone 16, Apple Watch Series 10, and AirPods 4 Globally
By Chantal Walsh
By Chantal Walsh
$Apple (AAPL.US)$ unveiled its highly anticipated iPhone 16, Apple Watch Series 10, and AirPods 4 on Friday, drawing crowds to stores worldwide. Apple shares were trading just over 1% higher at midday.
$苹果 (AAPL.US)$ 上周五发布了备受期待的iPhone 16、Apple Watch Series 10和AirPods 4,吸引了全球各地的顾客前往商店购买。苹果股价在中午时分上涨了1%以上。
The company announced its new product offerings at an event earlier this month, with pre-orders available since Sept. 13.
该公司在本月早些时候的活动上宣布了新的产品,自9月13日起即可预订。
However, Apple's share price fell earlier this week after TF Securities analyst Ming-Chi Kuo reported that opening weekend pre-order sales were about 12% lower than last year's iPhone 15 launch.
然而,苹果股价在TF证券分析师郭明錤报告称开放周末预订销售量比去年iPhone 15发布时低约12%后,本周早些时候下跌。
Analysts from Barclays, JPMorgan and Bank of America also highlighted that shorter shipping times might suggest decreased demand for the higher-priced iPhone Pro models compared to last year.
巴克莱银行、摩根大通和美国银行的分析师们也指出,较短的交货时间可能表明高价iPhone Pro型号的需求较去年有所减少。
Still, UBS analysts advised investors not to overreact to seemingly weaker sales, attributing last year's longer wait times to supply-chain disruptions that distorted demand data, according to CNBC. They also noted that the iPhone 16's lack of a standout feature and the incomplete rollout of Apple Intelligence dampened enthusiasm, with disappointing metrics in the U.S. and China, suggesting a super-cycle is unlikely.
然而,瑞银的分析师建议投资者不要对似乎较弱的销售过度反应,指出去年较长的等待时间是由供应链干扰扭曲了需求数据。他们还指出,iPhone 16缺乏突出特点和Apple Intelligence的不完全推出削弱了热情,美国和中国的数据令人失望,这表明超级周期不太可能出现。
Friday's shipments represent the tech company's latest push into AI, with the rollout of Apple Intelligence features set to begin in October.
周五的发货代表了这家科技公司对人工智能的最新推动,苹果智能功能的推出将于10月开始。