ALWAYS DISCREET AND TABITHA BROWN EMPOWER WOMEN WITH BLADDER LEAKS AFTER DISCOVERING NEARLY 90% OF THEM ARE HELD BACK IN LIFE
ALWAYS DISCREET AND TABITHA BROWN EMPOWER WOMEN WITH BLADDER LEAKS AFTER DISCOVERING NEARLY 90% OF THEM ARE HELD BACK IN LIFE
- For the 1 in 21 women who experience bladder leaks, leaks aren't just annoying, they hinder spontaneity and cause avoidance to everyday activities.
- Always Discreet partnered with actress, bestselling author and social media star Tabitha Brown to ask women what they would do if they weren't held back from bladder leaks.
- Due to overwhelming responses, Always Discreet surprised women across the country with the opportunity to finally conquer what they avoid, including laughing, dancing, working out, and traveling.
- 对于21位女性中的1位经历尿失禁的女性，泄漏不仅令人讨厌，还会阻碍 spontaneity 并导致避免参与日常活动。
- Always Discreet 与女演员、畅销书作家和社交媒体明星 Tabitha Brown 合作，询问女性如果没有尿液泄漏问题，她们会做什么。
- 因为响应过于热烈，Always Discreet 惊喜地给全国各地的女性提供了终于征服他们所避免的机会，包括笑、跳舞、锻炼和旅行。
CINCINNATI, Oct. 2, 2024 /PRNewswire/ -- According to a study2, 88% of women who experience bladder leaks are held back from everyday moments and activities such as grocery shopping, traveling, working out, playing with their kids or even laughing. When it comes to support, only a third of women feel comfortable openly discussing bladder leaks with family and friends, even though nearly 80% say hearing from other women dealing with bladder leaks would make them feel more open about it. Learning this, Always Discreet partnered with Tabitha Brown to help empower women who experience bladder leaks to not be held back any longer.
辛辛那提，2024年10月2日 / PRNewswire/ - 根据一项研究2，88% 经历尿失禁的女性在日常时刻和活动中受到限制，例如购物、旅行、锻炼、与孩子玩乐或甚至是笑。在支持方面，只有三分之一的女性感到舒适地与家人和朋友公开讨论尿失禁问题，尽管近80% 表示听到其他女性处理尿失禁问题的经验会让她们更愿意开放谈论此问题。得知这一情况后，Always Discreet 与 Tabitha Brown 合作，帮助经历尿失禁的女性们摆脱束缚。
Experience the full interactive Multichannel News Release here:
在这里体验完整的互动多渠道新闻发布：
"I've always been an advocate for empowering women to live life, speak openly, and lead by example, even if it's hard," said actress, New York Times bestselling author and vegan food personality, Tabitha Brown. "You never know who needs to hear your story, or who can silently benefit from your openness, and this campaign allows me to carry that philosophy through. This is a moment for change, and I'm proud to share my story in hopes I can encourage other women who experience bladder leaks to not be held back any longer. It's our time now.
"我一直是一位支持女性生活、公开发言并以身作则的倡导者，即使困难重重，"女演员、《纽约时报》畅销书作者和素食人格 Tabitha Brown 说道。"你永远不知道谁需要听到你的故事，或者谁可以悄无声息地从你的坦诚中受益，而这个活动让我能够贯彻这一理念。这是一个变革的时刻，我很自豪地分享我的故事，希望我可以鼓励其他经历尿失禁的女性不再受限。现在轮到我们了。"
Brown put out a national call on September 30th, asking women who experience bladder leaks what they would do if bladder leaks weren't holding them back. The responses supported many of Always Discreet's recent survey findings and provided real-life context around how women's lives are impacted:
布朗在9月30日发出全国性呼吁，询问遭遇小便失禁的女性，如果没有小便失禁会做些什么。回应支持了Always Discreet最近的许多调查结果，并提供了有关女性生活受影响的真实背景。
- "I'd laugh harder – laughing after 45 is like playing roulette!" – 73% of survey respondents said they would love to laugh more.
- "Jump with my kid at the trampoline park" – 80% of survey respondents shared they just want to play with their kids/grandkids more.
- "Omg I would love to go to a spin class with my girls instead of having to do it at home because of bladder leaks #momlifebelike" – relatable for the 59% of women who simply want to go to the gym and/or attend fitness classes more often.
- "Going on any type of car ride without having to constantly stop" – in line with 76% of survey respondents who agree they could drive anywhere without worrying.
- "Wear sexier dresses on date night" – in line with the 63% of survey respondents who said the same thing.
- “我会更开心地大笑 – 45岁后的笑声就像玩俄罗斯轮盘赌！“– 73%的调查受访者表示他们希望更多地笑。
- “和孩子一起在蹦床公园跳跃“– 80%的调查受访者表示他们只是想多陪伴孩子/孙辈玩耍。
- “天啊，我想和姐妹们一起去室内骑行课，而不是因为小便失禁而只能在家里做 #妈妈的生活就是这样“ – 对于59%的女性来说，这种想法是能够更经常去健身房和/或参加健身课程的一种共鸣。
- “无需频繁停下来，可以随意进行任何类型的汽车旅行”– 与76%的调查受访者的观点一致，他们认为可以毫不担忧地开车去任何地方。
- “在约会之夜穿着更性感的连衣裙”– 与63%的调查受访者表达了同样的想法。
Stemming from the volume of responses, Always Discreet immediately jumped in to help make some of those aspirations come to life through gifts like comedy show tickets, dance classes, workout apparel and gear such as shoes, watches and bikes. Always Discreet's efforts to turn those wants into a reality celebrates the first step in diminishing limitations caused by bladder leaks.
由于回应数量之巨，Always Discreet立即采取行动，通过赠送诸如喜剧表演门票、舞蹈课程、运动服装以及鞋子、手表和自行车等器材的方式，帮助实现其中一些愿望。Always Discreet的努力将这些愿望变成现实，是为了庆祝缓解小便失禁引起的限制的第一步。
"We knew that bladder leaks negatively affect women, but we wanted to know more about the depth and gravity to which bladder leaks alter women's lives," said Balaka Niyazee, Senior Vice President of P&G Feminine Care North America. "The data from our survey speaks for itself, as we're seeing women who simply want to do normal, everyday things like travel, laugh more or work out. But there was also concerning data about how bladder leaks are holding women back from major life decisions or choices they would wish to make. We're honored to join Tabitha on this journey of empowering women to live life to the fullest, and you can with Always Discreet which absorbs leaks and odors in seconds."
P&G女性护理北美区高级副总裁巴拉卡·妮亚齐表示：“我们知道小便失禁对女性带来了负面影响，但我们想要了解小便失禁对女性生活产生了何种程度和影响。”她说：“我们调查的数据就是最好的证明，我们看到一些女性只是想要做一些正常的日常事物，比如旅行、更多笑或锻炼。但也有一些令人担忧的数据显示了小便失禁如何阻碍女性做出重大人生决策或她们希望做出的选择。我们很荣幸能够加入塔比莎共同走过这段赋予女性充实生活的旅程，而使用Always Discreet，您可以在几秒钟内吸收尿漏和异味。”
In addition to teaming up with Tabitha Brown, Always Discreet is joining forces with 50+ additional women who will drive open conversations across social channels, lead by example and pursue the activities from which they've been held back. Join in on the conversation and show us how you're living life to the fullest using #DiscreetDryRun.
除了与Tabitha Brown合作，Always Discreet还将联合50多名其他女性，共同在社交媒体平台上展开开放对话，以身作则，并追求她们被阻碍的活动。加入对话，并向我们展示你如何充实生活，使用＃DiscreetDryRun。
Always Discreet aspires for every woman who has experienced bladder leaks to be aware of, have easy access to, and purchase without hesitation, the best bladder leak products for her needs. Always Discreet provides bladder leak protection up to zero leaks, zero odor and zero feel.
Always Discreet希望让每一位有尿失禁经历的女性都知道，并且轻松获取，并毫不犹豫地购买适合她需求的最佳尿失禁产品。 Always Discreet提供高达零泄漏、零气味和零感觉的尿失禁保护。
- Learn More: Visit AlwaysDiscreet.com for more education on bladder leaks and the product that is right for you.
- Connect: Follow @alwaysdiscreet on IG and @alwaysdiscreet_us on TikTok to tune into more conversations with Tabitha
- Watch: Subscribe to our YouTube channel for access to exclusive Always Discreet content.
- Engage: Share your stories on social by using #DiscreetDryRun and tagging @alwaysdiscreet on IG or @alwaysdiscreet_us on TikTok.
- 了解更多：访问AlwaysDiscreet.com，了解更多关于尿失禁以及适合你的产品的知识。
- 关注：关注@alwaysdiscreet的IG账号和@alwaysdiscreet_us的TikTok账号，以收听更多与Tabitha的对话。
- 观看：订阅我们的YouTube频道，查看独家Always Discreet内容。
- 参与：通过使用＃DiscreetDryRun并在IG上标记@alwaysdiscreet，或在TikTok上标记@alwaysdiscreet_us，分享你的故事。
ABOUT ALWAYS DISCREET
Always Discreet is an incontinence brand that strives to create the best bladder leak and incontinence products that offer incredible protection without compromise. Always Discreet has designed its products with input from more than 10,000 women with bladder leaks and have heard from them first-hand that they deserve better bladder leak solutions, better support, and better information. Always Discreet product-lineup includes Liners & Pads, as well as Underwear in Classic, Boutique, and Sensitive collections. To learn more about Always Discreet products, visit us at .
关于Always Discreet
Always Discreet是一家力求创造最佳尿失禁产品的尿失禁品牌，提供令人难以置信的保护而无需妥协。Always Discreet根据超过10,000位患有尿失禁的女性的建议设计其产品，并直接听取她们的意见，她们认为自己应该得到更好的尿失禁解决方案、更好的支持和更好的信息。 Always Discreet的产品系列包括护垫和卫生巾，以及经典系列、精品系列和敏感系列的内裤。了解更多关于Always Discreet产品的信息，请访问我们的网站。
ABOUT PROCTER & GAMBLE
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always, Ambi Pur, Ariel, Bounty, Charmin, Crest, Dawn, Downy, Fairy, Febreze, Gain, Gillette, Head & Shoulders, Lenor, Olay, Oral-B, Pampers, Pantene, SK-II, Tide, Vicks, and Whisper. The P&G community includes operations in approximately 70 countries worldwide. Please visit for the latest news and information about P&G and its brands. For other P&G news, visit us at .
关于宝洁
P&G拥有强大的领先品牌组合，为全球消费者提供可信赖的优质领导品牌，包括Always、Ambi Pur、Ariel、Bounty、Charmin、Crest、Dawn、Downy、Fairy、Febreze、Gain、Gillette、Head & Shoulders、Lenor、Olay、Oral-b、Pampers、Pantene、Sk-II、Tide、Vicks和Whisper。P&G社区包括全球约70个国家的业务。有关P&G及其品牌的最新新闻和信息，请访问 。有关其他P&G新闻，请访问我们的网站。
ABOUT THE SURVEY
To conduct this study, Always Discreet partnered with MSL and independent research agency, Reputation Leaders. Results were collected in June 2024 through an online survey with 1000 US women, all aged between 45-65 and self-reporting as experiencing either regular or occasional bladder leaks. In addition, nine US women in the same age range, also experiencing bladder leaks, were invited to take part in one-to-one in-depth interviews (recruited via the Suzy.com panel).
关于调查
为开展此研究，Always Discreet与MSL和独立研究机构Reputation Leaders合作。结果是通过在线调查在2024年6月收集的，对象是一千名美国妇女，年龄在45-65岁之间，自报有定期或偶发膀胱泄漏问题。此外，还邀请了九名在同一年龄段的美国妇女参与一对一的深度访谈（通过Suzy.com平台招募）。
- Always Discreet Bladder Leak Confidence US Study 2024
- Always Discreet膀胱泄漏自信度美国研究 2024
SOURCE Always Discreet
资讯源 Always Discreet
