Verb Technology Company, Inc. (NASDAQ:VERB) shares are moving higher on Monday after the CEO, in a letter to shareholders, highlighted the company's cash balance and implied the stock is undervalued.

What To Know: CEO Rory J. Cutaia started off the letter to shareholders highlighting key pieces of financial data related to Verb. Specifically, Cutaia highlighted the company's market cap of $3.8 million as October 10 and its cash balance of $17.2 million as of the its last Form 10-Q filing.

Cutaia also pointed to the fact that the company's only debt is a Small Business Administration (SBA) loan for $125 thousand with a 3.75% interest rate.

"So do the math – this means if we traded at nothing more than our net cash value, the stock should be trading at more than $22 per share," said Cutaia.

"And that assumes we get ZERO value for the underlying businesses – ZERO."

Cutaia then addressed the status and anticipated performance of Verb's three businesses. He had an overall positive outlook for all of them. In addition, the CEO essentially stated that the recent reverse stock split was a decision made by the shareholders and not by management or by the board.

How To Buy Verb Technology Stock

By now you're likely curious about how to participate in the market for Verb Tech (NASDAQ:VERB) – be it to purchase shares, or even attempt to bet against the company.

Buying shares is typically done through a brokerage account. You can find a list of possible trading platforms here. Many will allow you to buy 'fractional shares,' which allows you to own portions of stock without buying an entire share. For example, some stock, like Berkshire Hathaway, or Amazon.com, can cost thousands of dollars to own just one share. However, if you only want to invest a fraction of that, brokerages will allow you to do so.

In the the case of Verb Tech (NASDAQ:VERB), which is trading at $14.24 as of publishing time, $100 would buy you 7.02 shares of stock.

If you're looking to bet against a company, the process is more complex. You'll need access to an options trading platform, or a broker who will allow you to 'go short' a share of stock by lending you the shares to sell. The process of shorting a stock can be found at this resource. Otherwise, if your broker allows you to trade options, you can either buy a put option, or sell a call option at a strike price above where shares are currently trading – either way it allows you to profit off of the share price decline.

VERB Price Action: At the time of writing, Verb shares are trading 66.8% higher at $13.19, according to data from Benzinga Pro.

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